PEI · 4 days ago
Marketing Associate
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Information Services
Insider Connection @PEI
Responsibilities
Execution of marketing across the full marketing mix including with a primary focus on digital activities
Working closely with senior members of the marketing team to deliver the best result for the events
Creating and implementing social media campaigns to showcase the benefits of attending
Managing referral marketing campaigns and utilizing the speaker, sponsor, and attendee network
Managing media partnerships and ensuring deliverables are met to increase the reach of campaigns
Maintaining event websites with regular updates of sponsor logos, resource updates, event developments, etc.
Supporting paid media campaigns by briefing artwork with design and working with an external agency to get campaigns live
Assisting the team in reporting on a weekly basis including event revenue and attendees, tactics performed, analysis, and recommendations to increase attendees
Qualification
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Required
Bachelor’s Degree- B.S. or B.A., preferably in marketing
Minimum one year working in an events marketing or B2B marketing role
Attention to detail
Ability to work to deadlines and prioritize tasks
Comfortable working as part of a busy team
Strong written and verbal communication skills
Knowledge of and experience using social media platforms
Strong copywriting skills
Company
PEI
We inform and connect investment professionals across global, specialised markets.