Be an early applicantLess than 25 applicantsPosted by Agency
Get It Recruit - Marketing ยท 3 days ago
Field Marketing Specialist
Oxford, MA
Full-time
Remote
Mid Level
3+ years exp
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Responsibilities
Attend all scheduled events and trade shows.
Capture leads through engaging conversations and effective use of lead capture tools.
Develop and implement strategies to drive traffic to the booth.
Create and execute lead nurturing campaigns for event leads.
Manage booth setup, including displays, brochures, and promotional materials.
Identify and manage opportunities for booth lead magnets and handouts.
Assist in developing and refining the annual event strategy.
Analyze event performance and provide insights for improvement.
Track and report on event performance metrics and ROI.
Coordinate logistics for events, including travel arrangements and team scheduling.
Embrace and display company values.
Perform other duties as assigned.
Qualification
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Required
Strong organizational and project management abilities.
Excellent communication and interpersonal skills.
Comfortable with public speaking and engaging with event attendees.
Ability to work independently and collaboratively.
Proficient in marketing automation software (e.g., HubSpot, Salesforce, or similar).
Willingness to travel frequently (up to 40%) and work flexible hours as required by event schedules.
Detail-oriented with the ability to manage multiple tasks simultaneously.
Analytical mindset with the ability to interpret data and generate actionable insights.
BA/BS in Marketing, Business, or a related field.
3-5 years of experience in B2B field marketing, event planning, or a similar role.
Preferred
Field marketing experience in K-12, EdTech, and/or SaaS products is a plus.
Familiarity with social media and digital marketing tactics to promote events.
Strong understanding of sales and marketing alignment and collaboration.
Demonstrated success in creating and executing email nurture campaigns.
Experience in developing and implementing event and tradeshow processes and best practices.
Familiarity with frameworks like OKRs, KPIs, RACI, SMART, and SWOT for decision-making and goal setting is a plus.
Benefits
Medical, dental, vision, and life & disability insurance
401k plan with partial employer match
Paid time off and paid holidays
Tuition reimbursement
Company-wide office closure between Christmas and New Year's Eve
Other perks
Company
Get It Recruit - Marketing
Get.It Recruit | Marketing - Helping companies of all sizes accelerate their hiring.
Founded in 2006Washington, DC
2-10 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase
