Michael Page · 3 days ago

Marketing Manager

Philadelphia, PA

Full-time

Hybrid

Mid Level

3+ years exp

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Professional Services

Insider Connection @Michael Page

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Responsibilities

Build strong internal stakeholder business relationships to understand business objectives and delivering projects of greater value to local markets

Manage and operate the assigned disciplines' marketing plan

Plan, drive and execute marketing programs to increase awareness and engagement with candidates

Plan and execute a B2B campaign to support the sales operations and help increase the job flow with the Channel team in the UK.

Proactively manage events programs for clients and prospects, conference & speaker opportunities. This must include planning, management and amplification of content.

Support the internal communications plan to effectively communicate marketing achievements in raising the profile for the marketing department;

Develop local marketing collaterals such as case studies, testimonials, client/candidate tools, newsletters, presentations, etc. that can be leveraged/ tailored locally;

Communicate plans to the business to provide insight and recommendation as a subject matter expert and informed advisor to the business.

Assess competitor & market best practices to identify improvements in campaigns, marketing programs, etc.

Generates strong comms processes to work with the UK channel Teams to implement campaigns (CRM, Digital, Content, Design)

Qualification

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B2B campaignsLead generationPaid channelsSocial advertisingPPCRemarketingContent compilationSales funnelDigital backgroundProject managementProgram managementROI measurementEvent managementProblem solvingStrategic thinkingTeamworkCommunicationLeadershipCustomer centricity