78 applicants
Optum · 2 days ago
Marketing Communications Specialist
Eden Prairie, MN
Full-time
Remote
Mid Level
$58K/yr - $114K/yr
3+ years exp
Wonder how qualified you are to the job?
Maximize your interview chancesEducationHealth Care
Insider Connection @Optum
Responsibilities
Support execution of project Communication Strategy Plan, managing a variety of efforts and communications among and across all stakeholders
Align with management, client and teams to develop, design and deliver communication templates and distribution lists to provide targeted communications to stakeholders
Draft client-facing materials such as emails, memos, newsletters, Teams posts, FAQs, surveys and other items
Contribute to monthly reporting to include status updates, deployment progress and new capabilities
Create reusable content and templates for new functionality, scheduled maintenance/upgrades and service disruptions as needed
Monitor specified discussion groups, community channels and other modes of communication for questions/issues to provide timely response tools for related items
Enforce brand guidelines to ensure consistency and clarity of message externally as well as internally (ensure adherence across the organization)
Collaborate with all teams to coordinate and conduct virtual program educational webinars to internal and external audiences
Coordinate re-usable success stories (including new products deployed and new capabilities released) to be highlighted in virtual webinars
Write/edit content that is aligned with applicable audience / stakeholder needs, that is clear, simple, error free, and grammatically correct
Continuously measure content/template/FAQs relative to company and client KPIs and goals
Qualification
Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.
Required
3+ years of corporate marketing and/or communications, preferably in healthcare field
Work with cross functional teams including print delivery fulfillment, email, creative, data analytics and data teams for communication campaigns
Ability to develop compelling content and execute associated deliverables via multimedia channels including web content, social posts, emails, online videos, webinar presentations
Sophisticated command of grammar, vocabulary and writing mechanics; story-telling mindset
Experience with marketing automation and design tools, such as SFMC, Adobe AEM/Creative Suite, Eloqua and Marketo
Preferred
Experience working with the VA, DOD or other government agencies
Experience or knowledge of health care industry
Journalism background
Highly organized and able to manage multiple projects and deadlines at one time
Benefits
Comprehensive benefits package
Incentive and recognition programs
Equity stock purchase
401k contribution
Company
Optum
Optum is a healthcare company that provides pharmacy services, health care operations, and population health management. It is a sub-organization of UnitedHealth Group.
10,001+ employees
Funding
Current Stage
Late StageLeadership Team
Daniel Castillo
CEO
J
Jay Green
Chief Financial Officer
Recent News
2024-05-31
Business Journals
2024-05-27
Company data provided by crunchbase
