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Publicis Media · 3 days ago
Manager, Analytics
New York, NY
Full-time
Hybrid
Mid Level
$82K/yr - $110K/yr
3+ years exp
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Responsibilities
Design data strategies to align clients' marketing with business goals.
Optimize campaigns by mining data and telling compelling stories.
Mentor and manage junior staff members in day-to-day deliverables and project execution.
Collaborate with Analysts and Senior Analysts to formulate and execute account visions.
Represent the Analytics team to external clients and bring data to life through storytelling.
Qualification
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Required
3+ years of work experience in media or related field
1+ years in a managerial or supervisory role
Bachelor’s degree. Degree in a related field is a plus (i.e. STEM, Economics, Marketing, etc.)
Ability to communicate complex ideas to both external and internal clients
Demonstrated strong project management skills
Experience with querying relational databases
Experience with digital media and analytics tools (Ad Servers, Measurement Vendors, BI Software)
Extensive experience with digital media marketing metrics
Strong understanding of traditional and digital advertising, strategy and measurement
Thought leadership on all aspects of digital advertising, digital media strategy and standard media measurement
Advanced Excel skills (ability to work with macros, advanced formulas, pivot tables) and experience working with large data sets
Ability to structure and manipulate large data sets to answer business questions
Understanding of a broad range of online advertising media channels such as Search, Display Banners, Email, Contextual, and Social, as well as subject matter expertise in at least one of these areas
Develop strong collaborative relationship with media team members and partners, earning credibility to drive results as a respected advisor
Strong analytical skills are required, including the ability to analyze raw data, draw conclusions, and summarize actionable recommendations and their forecasted outcomes/implications
Proven skills in analytical and strategic thinking, project management, presenting, and communication
Use statistical analyses to determine digital performance relative to benchmarks, testing results, and audience insights
World-class customer service skills. Ability to service clients, partners and internal stakeholders by understanding their needs, translating those needs into creative solutions, and delivering on those solutions with diligence and a sense of urgency
Preferred
Experience with third party research partners such as GfK, Nielsen and comScore
Experience with ad verification tools such as IAS, Moat, etc
Experience with using or analyzing data from DMPs and DSPs
Knowledge of visualization tools like Tableau, Power BI
Knowledge of SQL, Python, and other data manipulation languages
Benefits
Medical coverage
Dental
Vision
Disability
401k
Paid time off
Company
Publicis Media
Publicis Media harnesses the power of modern media through global agency brands Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith, as well as global accelerator PMX and integrated platform-based technologies including CJ, CitrusAd, Epsilon and Profitero.
10,001+ employees
H1B Sponsorship
Publicis Media has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Trends of Total Sponsorships
2023 (1)
2022 (1)
2021 (4)
2020 (4)
Funding
Current Stage
Late StageLeadership Team
Talia Raviv
Global CEO PMX
Chris Boothe
Chief Operating Officer
Company data provided by crunchbase
