62 applicants

Company

Original Job Post

Google · 2 days ago

Marketing Analytics Manager

New York, NY

Full-time

Onsite

Mid Level

$108K/yr - $158K/yr

3+ years exp

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Responsibilities

Establish success metrics, develop methodologies, and execute measurement to explain the incremental impact of marketing actions.

Understand the business challenges and propose analytic projects to inform strategic and tactical business decisions.

Communicate insights and recommendations clearly, and build alignment on the path forward with a wide range of audiences.

Conduct end-to-end data analysis with high autonomy in structured and unstructured data environments. This means working with ease on large, complex data sets or developing sound frameworks with limited data infrastructure.

Partner cross-functionally with a variety of teams and stakeholders including product marketing managers, analysts, and engineers to execute high impact initiatives.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

MarketingData ScienceFinancial ServicesSQLRSPSSStatistical ProgrammingMarketing AnalyticsStatistical ModelingData AnalysisProject ManagementStakeholder ManagementPerformance AnalyticsProblem-SolvingAdaptabilityCommunicationInfluence

Required

Bachelor's degree in a business or quantitative field (e.g., Social Sciences, Statistics, Mathematics, Bioinformatics, Economics, etc.), or equivalent practical experience.

3 years of experience working in analytical roles in marketing, data science, or financial services.

3 years of experience designing, executing, and delivering analysis projects and measurement approaches, with experience translating business problems into analytical questions and marketing recommendations.

Experience with SQL, R, SPSS, or similar statistical programming languages.

Preferred

3 years of experience in marketing analytics, designing experiments, developing statistical models, measuring campaigns, and identifying optimization opportunities, or comparable experience using data and analytics in technology or financial services.

Experience supporting multiple products/teams concurrently, and ability to manage multiple projects in a constantly evolving environment of priorities.

Experience in processing and analyzing data from large and complex datasets.

Experience with cross-functional stakeholder management, with the ability to develop a perspective, and influence and bring people along.

Familiarity with performance analytics, growth, or product analytics.

Company

Google

Glassdoor

4.4

Google is a multinational corporation that specializes in Internet-related services and products. It is a sub-organization of Alphabet.

Founded in 1998

Mountain View, California, USA

10,001+ employees

https://www.google.com

H1B Sponsorship

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Trends of Total Sponsorships

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2021 (10397)

2020 (8609)