Sr Manager, Marketing @ National Geographic Society | Jobright.ai
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Sr Manager, Marketing jobs in Washington, DC
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National Geographic Society · 3 days ago

Sr Manager, Marketing

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Non Profit

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Responsibilities

Develop and direct marketing strategy and tactical marketing plans to promote NGS’s core products, services, programs and initiatives to drive engagement, acquisition, growth and retention.
Manage the development, review and dissemination of omnichannel campaign collateral including paid digital marketing, email, advertising, and direct mail.
Coordinate staff, contractors, and vendors to support marketing strategy, timelines, budget, and deadlines.
Manage project plans, schedules and processes.
Work with business owners, channel managers, and data analysts to develop campaign success.
Track campaign results, analyze data, develop campaign reports, and create action plans for campaign improvements and optimizations.
Identify where current marketing processes can be improved or where they may need to be developed.
Stay engaged in market trends and competition through market research and planning.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Marketing StrategyData AnalysisMarketing TrendsProcess ImprovementDigital MarketingCRMEmail MarketingProblem-SolvingCommunicationEfficiencyDestination marketingMedia buyingSupervision

Required

Bachelor’s degree in a related field (Communications, Marketing, Business, etc.)
7+ years of experience in marketing or communications, preferably in a non-profit environment
Experience developing data-driven marketing plans
Aptitude for marketing data analysis and able to deliver strong measurable results
Expert knowledge of current marketing trends, preferably in the direct-to-consumer space
Superior communication skills
Ability to establish and maintain efficient processes
Knowledge of digital marketing as well as CRM and email messaging tools

Preferred

Destination Marketing experience is a plus
May supervise one staff member, marketing agencies, media buying contractors, etc.

Benefits

Medical, dental, and vision insurance
401(k) retirement savings plan with matching contributions
Flexible paid time off benefits
Paid holidays and a paid winter break
Paid parental leave, adoption and surrogacy expense reimbursement, fertility benefits
Learning and development opportunities
Lifestyle Spending Account
Pet adoption assistance and insurance
Pre-tax transportation benefits with a generous employer subsidy
Employer-paid life insurance and disability benefit
National Geographic discounts and perks

Company

National Geographic Society

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National Geographic Society has funded the best and brightest individuals dedicated to scientific discovery and understanding of our world.

Funding

Current Stage
Late Stage
Total Funding
$3M
Key Investors
Alfred P. Sloan Foundation
2012-01-01Grant· $1.5M
2008-01-01Grant· $1.5M

Leadership Team

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Jill Tiefenthaler
Chief Executive Officer
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Caroline Tippett
Vice President of Institutional Partnerships
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Company data provided by crunchbase
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