Be an early applicantLess than 25 applicants

Company

Original Job Post

Dropbox · 3 days ago

Director of Product Marketing

United States

Full-time

Remote

Director

$234K/yr - $317K/yr

10+ years exp

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CollaborationEnterprise Software

H1B Sponsorship

Actively Hiring

Growth Opportunities

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Responsibilities

Leadership & Vision: Build and articulate the vision and strategy for the Product Marketing Management role and team, aligning with overall company goals and market opportunities.

Market Segmentation: Define and refine market segmentation strategies to identify target customer segments, deeply understanding their pain points and developing tailored messaging to address their needs.

Sales Enablement: Collaborate with Revenue Enablement to design and implement impactful sales enablement programs that equip the sales team with the necessary knowledge, tools, and resources to effectively communicate Dropbox's value proposition.

Messaging & Positioning: Develop compelling and customer-centric narratives that highlight the value of Dropbox solutions, ensuring consistent messaging across all customer touch points.

Competitive Analysis: Partner with competitive intelligence managers to conduct thorough market and competitor analyses, providing insights that inform product positioning and differentiation strategies.

Content Development: Oversee the creation of high-impact marketing assets, including pitch decks, discovery questions, data sheets, ebooks, and case studies, that support sales and demand generation efforts.

Campaign Execution: Work closely with the demand generation team to develop and execute marketing campaigns aimed at driving awareness, consideration, and adoption of Dropbox solutions.

Stakeholder Collaboration: Foster strong relationships with sales, customer success, product management, and other key stakeholders to ensure alignment and effective collaboration on marketing initiatives.

Training & Development: Partner with Revenue Enablement to deliver comprehensive training programs and workshops that enhance the sales team's understanding of product features, competitive positioning, and customer benefits.

Performance Metrics: Establish metrics and KPIs to measure the effectiveness of marketing initiatives and sales enablement efforts, using data-driven insights to optimize strategies and drive continuous improvement.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Sales processCustomer behaviorStrategic planningContent creationSales enablementPerformance reportingSales enablement technologiesCRM systemsAnalytics toolsData interpretationQualitative researchHigh-performing teamsLeadershipCommunicationInfluenceCollaborationAnalyticalProblem-solvingB2BB2CSaaSCustomer-centric sales methodologiesDirect salesCustomer-facing experienceGTM enablement strategyBusiness model transitions

Required

Deep understanding of the sales process, customer behavior, and market trends

10+ years of leadership experience, with 6+ years working closely with sales teams

Excellent leadership and communication skills, with the ability to influence and collaborate cross-functionally

Strong marketing competencies across strategic planning, content creation, sales enablement, and performance reporting

Familiarity with sales enablement technologies, CRM systems, and analytics tools

Experience partnering with Sales, Productivity, Customer Success, and Marketing Operations teams

Excellent communication skills (written, verbal, visual) for both internal audiences and customer-facing messaging

Strong analytical skills, with the ability to interpret data and qualitative research and distill it into actionable insights

Experience leading high-performing teams

Preferred

Experience in B2B and B2C SaaS productivity or a related product category

Experience in creating and/or implementing customer-centric sales methodologies

Direct sales experience, sales enablement, or customer-facing experience to establish credibility with sellers

Experience with multi-route GTM enablement strategy and navigating business model transitions (e.g., from box licensing to SaaS)

Benefits

Competitive medical, dental and vision coverage

Competitive 401(k) Plan with a generous company match and immediate vesting

Flexible Time Off/Paid Time Off, paid holidays, Volunteer time off and more

Protection Plans including; Life Insurance, Disability Insurance and Travel benefit plans

Perks Allowance to be used on what matters most to you, whether that’s wellness, learning and development, food & groceries, and much more

Parental benefits including; Parental Leave, Child and Adult Care, Day Care FSA (US Only), Fertility Benefits (US Only), Adoption and Surrogacy support and Lactation Support

Mental Health and Wellness benefits

Free Dropbox space for your friends and family

Company

Dropbox

Glassdoor

4.4

Dropbox is a smart workspace company that provides secure file sharing, collaboration, and storage solutions.

Founded in 2007

San Francisco, California, USA

1,001-5,000 employees

https://www.dropbox.com

H1B Sponsorship

Dropbox has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Trends of Total Sponsorships

2023 (74)

2022 (165)

2021 (206)

2020 (188)