Providence Health & Services · 3 days ago

Marketing Strategist - Program Manager

Washington, United States

Full-time

Remote

Senior Level

$37.12/hr - $68.83/hr

5+ years exp

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Responsibilities

Develop comprehensive marketing strategies and plans aligned with business goals and industry trends.

Conduct market research and competitive analysis to identify growth opportunities.

Collaborate with teams to implement integrated marketing campaigns across various channels.

Identify opportunities to position the brand as thought leaders in the industry.

Serve as the primary contact for Partner Development team in new business support.

Own the execution and delivery of campaign assets across platforms.

Define key performance indicators (KPIs) and provide regular reports to stakeholders.

Monitor market trends, consumer behavior, and campaign performance for optimization.

Recommend new marketing opportunities, partnerships, and channels to expand reach.

Stay updated on emerging marketing technologies and best practices.

Partner with Senior Manager to allocate budget for marketing strategies.

Qualification

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MarketingChannel MarketingConsumer Engagement StrategyIntegrated Health Care Delivery SystemCRM Tools

Required

Bachelor's Degree in Marketing, Advertising or Communications

5+ years of experience in communications or marketing

3+ years of experience in channel marketing specifically working to develop a consumer engagement strategy; preferably with an integrated health care delivery system

Experience with CRM tools