FactSet · 2 days ago
Marketing Content Specialist
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AnalyticsFinance
H1B SponsorshipCulture & Values
Insider Connection @FactSet
Responsibilities
Collaborate with content team to evaluate, build inventory, revise, and plan content needs across the marketing and sales funnel for the defined area of expertise and based on ASV targets, key target audiences and marketing priorities.
Contribute to all aspects of marketing content activities, including writing and editing a variety of online and printed external materials such as web content, blogs, white papers, eBooks, brochures, account-based materials, video scripts, event materials, brand materials, emails, campaigns, etc.
Build/develop product expertise on the area of focus and writing skills across middle and bottom of funnel content assets. Develop a core understanding of our clients, the firm types we serve and how products integrate into their workflows.
Collaborate with content team members to ensure consistency, proper proofreading, and error-free content that follows FactSet branding guidelines, style, tone, and practices.
Collaborate closely with Programs team members to meet with internal SMEs, Product Marketers, external suppliers, and other stakeholders to coordinate on the creation and execution of marketing content for specific solutions, themes, or key projects.
Work with content leaders on dedicated specific projects, such as acquisitions’ content integration, headlines for high-level content across all solutions, Kapost (content management system) projects, etc.
Collaborate with Design team on printing, creative briefings for content pieces, proofs approval, and revisions to be made to content assets.
Enforce and ensure proper usage of content, web, and marketing management systems across all assets and content for accurate inventory, distribution both internally and externally, and data metrics storage.
Qualification
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Required
Bachelor’s degree in Marketing, Communications, Writing, English, Journalism, or similar
3-4 years’ experience developing content for B2B audiences, preferably in the financial or investment space, or FactSet equivalent
Strong writing skills and ability to distill complex subject matter into consumable messaging
Enthusiasm, strong sense of initiative, and a desire to manage and take ownership of projects and meetings
High level of comfort interacting with a wide range of stakeholders at all levels (i.e., product developers, strategists, sales specialists)
Extremely detail-oriented with the ability to see the big picture
Company
FactSet
FactSet is a financial research company that offers risk analytics tools and data for institutional investors.
H1B Sponsorship
FactSet has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Trends of Total Sponsorships
2023 (42)
2022 (68)
2021 (59)
2020 (122)
Funding
Current Stage
Public CompanyTotal Funding
unknown1996-06-05IPO· nyse:FDS
Leadership Team
Recent News
2024-05-06
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2024-04-13
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