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Company

Original Job Post

Belcan · 4 days ago

Marketing Communications Specialist I

Worcester, MA

Full-time

Onsite

Entry Level

1+ years exp

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Enterprise SoftwareIndustrial Engineering

Actively Hiring

Work & Life Balance

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Responsibilities

Assist in the development and implementation of marketing communication strategies to achieve marketing objectives and targets.

Create compelling marketing content, including written copy, graphics, and multimedia assets, for various channels such as websites, social media, email, and print.

Coordinate the production and distribution of marketing materials, ensuring accuracy, quality, and brand consistency.

Assist in managing marketing campaigns, including scheduling, tracking, and reporting on campaign performance metrics.

Monitor and analyze market trends, competitor activities, and customer feedback to identify opportunities for improvement and innovation.

Support the planning and execution of events, trade shows, and other promotional activities to enhance brand visibility and engagement.

Collaborate with internal teams, including sales, product management, and creative services, to align marketing communication efforts with business goals and objectives.

Qualification

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Marketing communicationsDigital marketingSocial media managementEmail marketingContent management systemsBrand buildingProject managementCommunicationCreative thinkingProblem-solvingCollaborationAttention to detailGraphic DesignMarketing AnalyticsSEOCRM SystemsBrand Management

Required

Bachelor's degree in Marketing, Communications, Journalism, or related field.

1-3 years of experience in marketing communications, digital marketing, or a related role.

Strong written and verbal communication skills, with the ability to craft clear and compelling messages.

Proficiency in digital marketing tools and platforms, including social media management, email marketing, and content management systems.

Creative thinking and problem-solving skills, with a passion for storytelling and brand building.

Ability to work collaboratively in a fast-paced environment, managing multiple projects and deadlines effectively.

Attention to detail and commitment to quality in all aspects of work.

Preferred

Experience with graphic design software (e.g., Adobe Creative Suite).

Familiarity with marketing analytics tools and metrics.

Knowledge of SEO best practices and content optimization techniques.

Experience with CRM systems (e.g., Salesforce) and marketing automation platforms.

Understanding of branding principles and brand management strategies.

Company

Belcan

Glassdoor

3.9

Belcan is a global supplier of engineering, manufacturing & supply chain, workforce and government IT solutions to customers in the aerospace, defense, commercial vehicles & automotive, industrial, and private sector.

Founded in 1958

Cincinnati, Ohio, USA

5,001-10,000 employees