Brightspeed · 5 days ago
Vice President, Insights & Analytics
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Responsibilities
Define and execute the sales and marketing analytics strategy for Brightspeed
Shape and promote a culture of data-driven decision-making across the organization
Lead the exploration and adoption of new technologies and methodologies in data analytics and measurement
Utilize advanced techniques to predict future trends and behaviors
Analyze customer data to understand behavior, improve customer experience, and reduce churn
Develop and maintain dashboards, reports, and visualizations that provide actionable insights to stakeholders.
Define and monitor key performance indicators (KPIs) to assess the effectiveness of initiatives.
Analyze customer data to understand behavior, preferences, and trends.
Oversee qualitative and quantitative research to gather insights about consumer needs and preferences.
Monitor and analyze market trends, industry developments, and competitor activities.
Conduct competitive benchmarking to identify opportunities for differentiation and growth.
Collaborate with cross-functional teams to integrate analytics into all aspects of the business
Provide strategic direction and mentorship to the analytics team
Qualification
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Required
Bachelor's degree in Marketing, Business, Data Science, or a related field; MBA or advanced degree preferred
A minimum of 10 years of experience in marketing analytics, data science, or a related field, with at least 5 years in a leadership role
Proven track record of defining and executing successful data strategies
Strong expertise in advanced analytics techniques, predictive modeling, and data visualization tools
Experience in the telecommunications industry is highly desirable
Excellent analytical, problem-solving, and decision-making skills
Strong leadership and team management abilities
Exceptional communication and presentation skills, with the ability to convey complex data insights to non-technical stakeholders
Benefits
Medical insurance
Dental insurance
Vision insurance
Life insurance
Employee assistance program
401K plan with company match
Voluntary benefits
Company
Brightspeed
BrightSpeed is a broadband and telecommunications services company that serves residential customers and businesses.
Funding
Current Stage
Late StageTotal Funding
$512MKey Investors
North Carolina Department of Information TechnologyMubadala
2023-07-27Grant· $12M
2023-05-02Private Equity· $500M
Leadership Team
Recent News
2024-06-05
2024-06-03
2024-05-23
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