24 Restore · 3 days ago
Marketing Expert
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Construction
Insider Connection @24 Restore
Responsibilities
Develop and execute paid social media strategies that align with our marketing objectives and target audience demographics.
Create and optimize paid social media campaigns across various platforms, including campaign setup, audience targeting, ad creative development, and budget management.
Conduct thorough audience research and segmentation to identify key demographics, interests, and behaviors for targeting purposes.
Collaborate with internal teams to ensure seamless execution and integration of paid social media campaigns with overall marketing strategies.
Monitor campaign performance daily, analyze key metrics, and provide actionable insights and recommendations for optimization.
Stay updated on the latest trends, tools, and best practices in paid social media advertising, and identify opportunities for innovation and improvement.
Prepare regular performance reports and presentations for clients, highlighting campaign results, key findings, and future recommendations.
Qualification
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Required
Bachelor's degree in Marketing, Advertising, Communications, or a related field.
Minimum of 3 years of experience in managing paid social media campaigns, preferably within an advertising agency or digital marketing environment.
Proficiency in using communications marketing on TV, radio, newspapers, etc.
Proficiency in using social media advertising platforms, such as Facebook Ads Manager, Twitter Ads, LinkedIn Ads, Snapchat Ads, etc.
Strong analytical skills and experience with data analysis tools, such as Google Analytics, Adobe Analytics, or similar platforms.
Excellent written and verbal communication skills, with the ability to convey complex ideas and insights in a clear and concise manner.
Detail-oriented with strong organizational and multitasking abilities, capable of managing multiple projects and deadlines simultaneously.
Creative thinker with a passion for digital marketing and a willingness to experiment with new ideas and strategies.
Preferred
Google Ads and/or Facebook Blueprint certifications are a plus.
Company
24 Restore
24 Restore is New England’s largest locally-owned full service Disaster Restoration company.