66 applicants
Bounteous · 1 day ago
Associate Director, Loyalty & CRM
United States
Contract
Remote
Director
$118K/yr - $173K/yr
10+ years exp
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Responsibilities
Lead CRM client engagements from discovery through deployment
Leverage expertise in retention based marketing, customer segmentation, lifecycle marketing, and customer engagement strategies to develop programmatic approaches to increase customer lifetime value
Lead all phases of the engagement and retention initiatives including scoping, discovery, ideation, program design, modeling, launch strategy, and ongoing execution of offers and campaigns
Consistently measure, monitor, evaluate, and refine engagement and retention programs to maximize incremental revenue and profit results
Define and benchmark CRM and Loyalty KPIs against the competitive landscape as well as use data and analytics to develop the business case opportunity connected to program design including quantifying ROI and identifying KPIs
Collaborates closely with cross-functional team across program implementation, solutions engineering and customer success - bridging CRM & Loyalty programs from initial client objectives to optimal execution
Lead materials creation and presentations for new business opportunities related to CRM & Loyalty
Responsible for the performance of major accounts from Loyalty & CRM perspective as well as the optimization of CRM
Qualification
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Required
Bachelor's degree in Marketing, Communications, Business, or related field
Minimum of 10+ years experience in Marketing, Loyalty Strategy, CRM, Communications with some agency experience
Understanding of CRM or user level schema for use in segmentation and targeting
Analytical mindset and unparalleled attention to detail; demonstrated success in measurement of marketing activity; clear understanding of ROI
Proven experience with utilizing email and sales data for trend analysis
Excellent written and verbal communication skills
Enjoy problem solving and making complicated situations simple and painless
Thrive in a fast-paced startup environment where flexibility and adaptability are key
Company
Bounteous
Bounteous is a digital experience consultancy that helps companies deliver transformational brand experiences.
501-1,000 employees
H1B Sponsorship
Bounteous has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Trends of Total Sponsorships
2023 (2)
2022 (16)
2021 (12)
2020 (16)
Funding
Current Stage
Late StageTotal Funding
unknownKey Investors
New Mountain Capital
2021-08-03Private Equity· Undisclosed
Leadership Team
Keith Schwartz
Chief Executive Officer
Seth Dobbs
Chief Technology Officer
Recent News
2024-05-24
2024-05-20
Company data provided by crunchbase
