200+ applicants
Barstool Sports · 2 days ago
Director, Integrated Marketing
New York, NY
Full-time
Onsite
Director
$160K/yr - $175K/yr
10+ years exp
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Responsibilities
Manage day-to-day pre-sale efforts, focusing on RFP and GTM materials, tracking pitch output, and planning for content initiatives.
Own strategy and packaging for client-facing recommendations, leveraging data to inform strategies.
Ensure consistency in how the integrated marketing team responds to RFPs.
Lead brainstorms to make creative recommendations aligning Barstool offerings with partner objectives.
Oversee the development of creative deliverables like presentations, case studies, and video assets.
Identify revenue opportunities within key Barstool tentpoles and franchises.
Attend pitch meetings with clients, presenting ideas and acting as a content expert.
Lead cross-functional collaboration with sales, planning, production, talent, and brand partnerships.
Coach and develop the integrated marketing team.
Qualification
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Required
10+ years of integrated marketing, media or sponsorship marketing experience at an agency, sports property, brand or media company.
Strong leadership capabilities to motivate and strengthen a growing team.
Experience working with multiple sales and creative teams.
Demonstrated ability to think strategically and creatively, while prioritizing and managing multiple projects amongst a team.
Ability to thrive in a fast-paced, entrepreneurial environment with the ability to adapt to changing deadlines and priorities.
Expertise with PowerPoint, other Microsoft Office products, and Google Suite.
Exceptional communication and interpersonal skills.
Passion for sports and entertainment, with a strong understanding of Barstool Sports, our talent, and franchises.
Benefits
Competitive medical, dental, and vision insurance
Flexible Spending Accounts and Commuter Benefits
A 4% 401(k) employer match
Unlimited vacation time, including Summer break in July and Holiday break in December
Monthly employer contribution towards cell phone reimbursement
Employee discount to the Barstool Sports store
Financial wellness benefits through Origin
A monthly stipend for UberEats
Company
Barstool Sports
Barstool Sports is a digital sports, entertainment and media brand that delivers content across multiple platforms.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
$178MKey Investors
PENN EntertainmentTCG
2023-02-17Acquired· by PENN Entertainment ($388M)
2020-01-29Corporate Round· $163M
2018-01-23Series Unknown· $15M
Leadership Team
Erika Ayers Badan
Chief Executive Officer
Aaron Samel
Chief Financial Officer
Recent News
Las Vegas Review-Journal
2024-06-04
Company data provided by crunchbase
