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Company

Original Job Post

Kansas Crossing Casino + Hotel · 2 days ago

Marketing Manager

Pittsburg, KS

Full-time

Onsite

Mid Level

2+ years exp

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Gambling Facilities and Casinos

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Responsibilities

Responsible for overall development of marketing campaigns;

Maintains the integrity of the brand promise and the Responsible Gaming message throughout all creative elements by ensuring that the logos and images are correct, as well as the 1-800 Gambling message is included;

Manage the relationship with the advertising agency. This task includes making the agency aware of upcoming promotions/events that have to be advertised, reviewing and approving creative material, providing the agency with the strategy to advertise certain promotions/events, etc.;

Ensure all projects are completed in a timely fashion in order for it to be disseminated to the public;

Manage the tasks and due dates of projects based on the Status Reports;

Manage the Multi-media and Print Graphic Designers, as well as the Communications Specialist;

Work closely with the promotions & entertainment team to ensure the correct information is being shared with the public for events and promotions;

Participate in the review and approval process of all marketing material by proofreading for content (i.e. spelling and grammar) and correct images;

Manage the relationship between the property, Kansas Racing and Gaming Comission (KRGC) and Kansas Lottery;

Amend, revise, and re-develop campaigns in response to feedback from Marketing Department Team Members, as well as the KRGC and Lottery;

Ensure that content is being placed according to the current promotion via social media in a timely manner;

Maintain a relationship with media outlets in order to understand what they have to offer in order to advertise;

Understand the markets that the casino services and its customers;

Knowledgeable in the area of media and developing advertising plans;

Develop and maintain the advertising budget;

Maintain Advertising Checkbook and report to the Finance department the expenditures for advertising on a monthly basis;

Assist with developing the marketing plan and other required documents needed on a monthly and quarterly basis as it relates to advertising;

Order signage for on-property advertising;

Maintain good communication with Team Members and maintain a positive and professional work environment;

Utilize effective communication tools to ensure that consistent, accurate and timely information is provided through the shifts;

Perform other duties as may be assigned by department and/or company management.

Qualification

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Casino operationsMarketingDatabase softwareExcelWordCommunicationProblem-solvingAttention to detailCustomer serviceInterpersonal skillsLifting up to 25 lbsPhysical agilityFlexibilityAdaptabilityPhysical mobility

Required

Must be a minimum of 21 years of age.

Management experience in gaming operations and thorough knowledge of all casino advertising and marketing preferred.

Knowledge of database software.

Results oriented, hands-on professional with the ability to interact effectively with the public, staff and colleagues.

Bachelor’s degree from a four-year college or university; or a minimum of 2 years of experience in a comparable position; or equivalent combination of education and experience is preferred.

Excellent communication skills both written and oral.

Ability to read, analyze, interpret and comprehend technical procedures, government regulations, business periodicals, instructions, and correspondence/memos; write reports, business correspondence and procedure manuals; effectively present information and respond to questions from groups of managers or staff, guests and the general public.

Working knowledge of Excel and Word required.

Attention to detail and accuracy.

Previous customer service experience preferred.

Maintain confidential information.

Preferred

Previous customer service experience preferred.

Be flexible to work all shifts including holidays, nights, weekend hours and overtime as business needs dictate.

Be physically mobile with reasonable accommodations including ability to push, pull, carry and lift up to 25 lbs., and the ability to push, pull, reach, bend, twist, stoop, stack, crouch, kneel and balance when performing job duties in varying work areas such as confined spaces.