Be an early applicantLess than 25 applicants
This job has closed.
Aditi Consulting · 2 days ago
Marketing Manager
Ridgefield, NJ
Contract
Onsite
Mid, Senior Level
5+ years exp
Wonder how qualified you are to the job?
Maximize your interview chancesAppsConsulting
Hiring Manager
Shah Rukh
Insider Connection @Aditi Consulting
Responsibilities
Manage day-to-day CRM communications calendar and execution across all Home Appliance categories.
Analyze post campaign performance.
Align CRM creative with IMC to create fit-for-purpose, consumer-centric copy & content to impact the HA business driving traffic to Client’s website, yield conversions and being mindful of consumer journey phase and intent.
Partner with corporate marketing team, adhering to governance council processes, ensuring all documentation is complete so Home Appliance campaigns are prioritized in the waterfall among other categories and receive fair share of voice within the Client email channel.
Manage execution of CRM campaigns via JIRA tickets with agency partners ensuring clear communication and prompt response time to ensure campaigns are sent on time and as intended.
Explore new ideas to find process efficiencies and offer forward-thinking solutions
Qualification
Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.
Required
Bachelors degree + 5 years related experience
CRM planning and execution experience
Campaign analysis and optimization
Day-to-day project and agency management
Management of best in class CRM programs
Development of test and learn activations
Applying learnings to future activations
Audience management
Keen eye for detail and quality assurance
Comfortable working in a fast-paced environment
Willingness to rapidly pivot when the business requires
Vision to identify new opportunities throughout the consumer engagement journey
Ability to manage internal stakeholders across the organization
Agility to influence and collaborate across other vertical teams
Willingness to quickly ramp up in a remote environment
Execute day-to-day management of CRM channel
Manage day-to-day CRM communications calendar and execution
Analyze post campaign performance
Align CRM creative with IMC
Partner with corporate marketing team
Manage execution of CRM campaigns via JIRA tickets with agency partners
Explore new ideas to find process efficiencies and offer forward-thinking solutions
Strategy and business acumen
Self-starter with desire to learn and contribute
Great collaborator and strong communication skills
Planning & organization to manage multiple campaigns and workstreams at one time
Attuned to a teamwork environment, fast-paced rhythm, and a results-oriented culture
Knowledge of CRM principals and best practices
Basic understanding of Adobe campaign manager, JIRA/Confluence, and other data audience management systems
High proficiency of Microsoft Office with an emphasis on quantitative analysis (Excel) and the creation of presentations (PowerPoint)
Strong analytical and quantitative skills including the ability to analyze reports, campaign performance, and synthesize recommendations
Setup briefs and manage tickets in JIRA to execute CRM programs in collaboration with agency partners
Manage weekly inputs to governance council including campaign briefs, creative, and post campaign analysis
QA and provide clear feedback on email proofs across multiple devices
Understand key product RTBs and nuances between models
Understand audience segmentation, data science modeling, and developing campaign audiences within a proprietary tool
Manage agency outputs for CRM creative including ensuring creative aligns to brief, test plan is actionable, test and URL matrix is accurate
Partner with Digital team members to understand workstreams for S.COM, social and paid media to ensure cohesive messaging and best landing experiences for email communications
Collaborate with IMC and PM teams for creative feedback
Clearly communicate stakeholder feedback to agency partners
Share key activity updates as contributor of the bi-weekly digital team shareout
Company
Aditi Consulting
Aditi Consulting is a firm that stays abreast of offering technological solutions, project management and digital transformation.
1,001-5,000 employees
H1B Sponsorship
Aditi Consulting has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Trends of Total Sponsorships
2023 (24)
2022 (22)
2021 (27)
2020 (27)
Funding
Current Stage
Late StageLeadership Team
Raja Narayana
President & CEO
Pradeep Singh
Chairman
Recent News
Company data provided by crunchbase
