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Digitas North America · 2 days ago
Associate Director, Commerce Media
New York, NY
Full-time
Onsite
Director
6+ years exp
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Responsibilities
Directing and managing the daily workflow of Digitas’ commerce campaigns, including plan development, campaign activation and maintenance, and post-buy recaps
Interfacing with media strategy teams to build strategic shopper-focused campaign plans, communicate recommendations, and identify and deliver new solutions in a collaborative fashion
Serving as a true expert and educating internal commerce media teams on the RMN offerings, RMN search or display campaign setup and optimization strategies
Supporting in the development of the Commerce Media COE and spreading the Commerce Mindset throughout the entire Agency
Assuming accountability and ownership of campaign execution in platforms such as Amazon, Roundel, Walmart Connect, KPM, Instacart, Criteo and Citrus for assigned client accounts
Building and maintaining strong relationships with commerce media partners
Developing and maintaining quality control procedures for campaign implementations
Understanding and effectively communicating our agency’s value proposition in the commerce space, as related to the growth of current and prospective agency accounts
Monitoring and reporting on campaign performance
Participating in forecasting exercises for senior management
Embracing and encouraging a culture based on teamwork, collaboration, and intellectual curiosity
Qualification
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Required
Six to nine years of deep experience in RMN display and search media buying
Expertise in activating search and/or display campaigns within Amazon, Roundel, Walmart Connect, KPM, Instacart, Criteo and Citrus
Experience with RMN campaign management platforms, such as Pacvue or Skai
In-depth understanding of media planning and programmatic buying
Proven experience with at least three or more years of people management experience, overseeing three or more reports in an account management/client services team
Strong fluency with the digital media ecosystem– you know this world by heart and you keep pulse with the rapid changes happening within it – and a clear, solid understanding of the media planning and buying process
Extensive experience in a client service position or role
The ability to organize and manage your work and that of the junior staff on the team
Strong analytical thinking and mathematical skills
Excellent communication and writing skills—you’re poised, precise, and above all, kind when relating to others
Solid presentation skills and presenting to key stakeholders or senior leadership with confidence
Willingness to travel as needed – you’re open to new places, new faces and new ideas
A four-year college degree
Company
Digitas North America
Digitas North America is the Connected Marketing Agency that provides digital media, and creative development.
1,001-5,000 employees
H1B Sponsorship
Digitas North America has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Trends of Total Sponsorships
2023 (11)
2022 (7)
2021 (10)
2020 (12)
Funding
Current Stage
Late StageLeadership Team
A
Amanda Rotonda
Vice President and Group Director
Megan Jones
CMO
Recent News
2024-04-26
Business Journals
2023-07-15
Company data provided by crunchbase
