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Company

Original Job Post

Proofpoint · 2 days ago

Director, Performance Marketing & Revenue Analytics

Sunnyvale, CA

Full-time

Onsite

Director

$145K/yr - $212K/yr

6+ years exp

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Responsibilities

Collaborate with cross-functional teams to develop and optimize marketing investment strategies.

Create and maintain advanced dashboards for data-driven decision-making.

Oversee the marketing technology stack and implement AI tools for improved performance.

Lead product-led growth initiatives and enhance website revenue generation.

Develop strategies to enhance digital performance and marketing database.

Drive consensus on measurement methodologies and advocate for revenue optimization globally.

Implement scalable processes to enhance revenue generation efficiency.

Analyze data across the revenue lifecycle to identify areas for improvement.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Digital marketingMeasurement methodologiesRevenue funnel analyticsPLGPredictive forecastsReturn on investment modelsAI applications in marketingSalesAI applicationsMarketingProblem-solvingHard-workingGrowth mindsetCollaborative leadership capabilities leadershipInfluencing skills writtenVerbal communication skillsPresentation skills

Required

6+ years of experience with analytics, digital marketing, growth marketing

Deep experience with best-in-class measurement methodologies and tools

Proven track record of developing and executing measurement frameworks and strategies that have driven growth

Experience with revenue funnel analytics, experience in PLG is a plus

Experience building sophisticated predictive forecasts and return on investment models

Minimum general understanding of AI applications in marketing and sales

Growth mindset

Excellent written and verbal communication skills

Collaborative leadership capabilities

Strong leadership and influencing skills

Excellent written and presentation skills – the ability to distill complex data into clear and understandable visuals and stories

Preferred

MBA preferred

Benefits

Flexible time off

Global wellbeing program with 4 wellbeing days per year

3-week work from anywhere option

Company

Proofpoint

Glassdoor

3.7

Proofpoint provides cloud-based email security, e-discovery, and compliance solutions for companies to protect sensitive business data.

Founded in 2002

Sunnyvale, California, USA

1,001-5,000 employees

http://www.proofpoint.com

H1B Sponsorship

Proofpoint has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Trends of Total Sponsorships

2023 (26)

2022 (105)

2021 (75)

2020 (57)