200+ applicants

Company

Original Job Post

Zilliant · 2 days ago

Demand Generation Marketing Manager

United States

Full-time

Hybrid

Mid, Senior Level

5+ years exp

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AnalyticsEnterprise Software

H1B Sponsorship

Comp. & Benefits

Hiring Manager

Kate Schuetz (she/her)

Insider Connection @Zilliant

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Responsibilities

Email Marketing: Design, execute, and optimize email marketing campaigns that engage and convert. Leverage A/B testing and analytics to continually improve performance and ROI.

Demand Campaigns: Develop and manage comprehensive demand generation campaigns across multiple channels, including digital, social, and content marketing. Ensure alignment with sales goals and company objectives.

BDR Sales Programs: Lead and enhance our BDR programs by providing strategic guidance, developing targeted outreach strategies, and optimizing processes to maximize lead conversion rates.

ABM and Automated Outreach: Implement and manage ABM campaigns, utilizing personalized content and strategies to engage high-value accounts. Leverage marketing automation tools to create and execute automated outreach campaigns, ensuring timely and relevant communication with prospects.

Analytics & Reporting: Monitor and analyze campaign performance, providing actionable insights and recommendations. Develop and maintain dashboards to track KPIs and report on the effectiveness of demand generation efforts.

Qualification

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Demand GenerationEmail MarketingB2B SaaS IndustryABM StrategiesAutomated Outreach CampaignsMarketing Digital ToolsHubSpotMarketoSalesforce

Required

Bachelor’s degree in Marketing, Business, or a related field.

5+ years of experience in demand generation, email marketing, or a related role, preferably in the B2B SaaS industry.

Proven track record of designing and executing successful email marketing and demand generation campaigns.

Experience running and managing ABM strategies and automated outreach campaigns.

Proficiency in marketing digital tools (e.g., HubSpot, Marketo, 6Sense, Salesforce)

Preferred

MBA Optional but valued.

Benefits

Medical, Dental, and 401k plans with company match

Generous Paid Time Off (PTO)

Monthly Zilliant Zen Days

Comprehensive parental leave

Volunteer Time Off (VTO)

Remote or Hybrid work schedule

Financial and strategic backing of Madison Dearborn Partners (MDP)

Company

Zilliant

Zilliant offers price optimization and management software for manufacturing, distribution, high-tech, and industrial service companies.

Founded in 1999

Austin, Texas, USA

201-500 employees

http://www.zilliant.com

H1B Sponsorship

Zilliant has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Trends of Total Sponsorships

2023 (1)

2022 (2)

2021 (4)

2020 (6)