Kenvue · 2 days ago

Head of Media

Skillman, NJ

Full-time

Hybrid

Senior Level

$137K/yr - $236K/yr

10+ years exp

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Responsibilities

Lead the planning, execution, and optimization of brand media plans

Bring thought-leadership to establish breakthrough media strategies to position Neutrogena as the most innovative brand in the category

Drive connection across all brand communications including ensuring alignment with creator and PR executions

Mentor and develop a team of media professionals

Partner closely with media agency partners to manage workflows and ensure excellence in execution

Establish strong relationships both cross-functionally but also with external partners

Ongoing performance analytics and reporting across media tactics

Ongoing partnership with brand leadership as part of their extended leadership team

Qualification

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Media ExecutionDigital MarketingIntegrated MarketingMedia Agency ExperienceMarketing TechnologiesMetrics DefinitionBudget Management/B TestingData AnalysisLearning Tools OptimizationProblem-SolvingInterpersonalLeadershipCollaborativeCPG BrandsBeauty Experience

Required

A minimum of a bachelor's degree or equivalent, preferred area of study in Business, Marketing or Technology

Experience presenting metrics and progress to goal with stakeholders, and driving direction and alignment with cross-functional teams

Experience managing teams

A minimum of 10+ years of relevant experience, including media execution, digital marketing, or related field with a deep understanding of the integrated marketing experience and the role digital plays in the marketing mix

Prior media agency experience or dedicated media role within a company/brand team

Solid understanding of foundational marketing technologies (Ad Servers, DSPs, DMPs/Content Management Systems, Audience Management Platforms (CDP), Adobe Marketing Cloud, Google Analytics, etc.)

Ability to define and set critical metrics for measuring program effectiveness. Ability to turn complex data and insights into easily understood data stories.

Should have managed large-scale budgets to deploy across media on both performance and brand marketing outcomes

Able to use learning tools optimally to support decision making, e.g., A / B testing and experimentation

Strong intellectual curiosity and entrepreneurial approach with the ability to work in a rapid and iterative development environment

Self-starter with interpersonal, leadership, and collaborative skills to work effectively with multiple cross-functional teams