DAZN · 2 days ago

Marketing Manager

New York, United States

Full-time

Onsite

Mid Level

3+ years exp

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Spectator Sports

Hiring Manager

Liam Hall

Insider Connection @DAZN

Discover valuable connections within the company who might provide insights and potential referrals, giving your job application an inside edge.

Responsibilities

Own 360 marketing campaigns driving reach, awareness, and acquisition around some of the biggest boxing events in the world.

Build and manage relationships with media agencies and media partners.

Manage the DAZN shop front (merchandising of our rights, upcoming events, and landing page optimization).

Provide a full funnel framework from Brand, Demand to Conversion and Retention across all key consumer-facing verticals.

Responsible for budget management, liaison with finance on acquisition performance & forecasting, and reporting on post-campaign analysis.

Opportunity to develop marketing experience in ‘ROW’ markets (200+ countries) as part of the wider marketing team.

Qualification

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MarketingCampaign ManagementPaid Channels PlanningFull Funnel MeasurementData AnalysisMedia PerformanceSports Industry KnowledgeOTT Landscape KnowledgeProblem-SolvingHard Working Attention to Detail WrittenOral Communication SkillsInterest in Sports

Required

Minimum of 3 years’ experience in a marketing role - either agency or clientside.

Demonstrated hands-on experience running both on and offline marketing campaigns in the United States at scale.

Have a strong understanding and experience in planning activity across paid channels such as TV, Print, Radio, digital media, BVOD and OOH, as well as earned/owned channels such as organic social and app store partner marketing.

Show understanding of the importance of a full funnel measurement framework.

Experience in a rigorous, data-led environment driving performance through the use of paid and earned media.

Excellent attention to detail.

Strong written and oral communication skills.

Interest in sports (even better if boxing/fight sports) and/or the media & OTT landscape.