200+ applicants

Company

Housecall Pro · 3 days ago

Director, Product Marketing

United States

Full-time

Remote

Director/Executive

$150K/yr - $166K/yr

8+ years exp

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Growth Opportunities

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Responsibilities

Lead, build, and mentor a team of high performing product marketers, bringing together Product Marketing, Product Growth, Industry Marketing, and Competitive Marketing

Develop and execute comprehensive product marketing vision and strategies for our Fintech and Business Solutions, ensuring alignment with the company's overall marketing and business goals

Deeply versed in customer problems and creating compelling value propositions

Lead the team in developing customer outcome-oriented marketing programs, campaigns and content

Understand the market and competitive landscape

Drive competitive marketing strategies to be ahead of the market through bold positioning as well as go to market programs/incentives

Partner closely with the Product Management, third party partners, monetization, Strategic Operations, Sales and Fintech teams as they develop product strategies and roadmaps, providing market and customer input

Work across the marketing and front line teams to ensure the Housecall Pro story is properly portrayed and representative of differentiated solutions

Maintain a 'customer first' mentality and culture within the Product Marketing team

Live our values, champion our Pros, and develop high performing teams & leaders

Stay up-to-date with the latest trends and best practices in fintech, product marketing, and related industries, sharing knowledge and insights with internal teams

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Product MarketingSaaS ExperienceFintech KnowledgeData-Driven ApproachProject ManagementStrategic ThinkingAnalytical SkillsCommunication SkillsCollaboration SkillsAdaptability

Required

8+ years experience in product marketing, product, demand generation, or strategic operations, preferably in the SaaS, fintech, financial services, back office solutions, or a related field

2+ years SaaS experience at the senior leadership level

Strong understanding of the fintech landscape, including knowledge of financial products, services, and regulatory considerations

Data-driven, analytical approach to product marketing with exhibited discipline and rigor

A mindset that is both operationally driven and adaptable; proven experience implementing processes, setting KPIs, monitoring results, and the ability to pivot when required

Experience with Product Led Growth go-to-market strategies, approaches and levers

Excellent strategic thinking, problem-solving, and analytical skills, with the ability to translate market insights into actionable marketing strategies

Exceptional written and verbal communication skills, and the ability to create compelling messaging and present complex concepts in a clear and concise manner

Demonstrated ability to work collaboratively and build strong relationships with cross-functional teams

Highly organized with strong project management skills, capable of managing multiple priorities and delivering results in a fast-paced environment

Experience owning a product growth target coupled with multiple product and feature launches per year