Butter Payments · 2 days ago
SEO & SEM Specialist - Part time
Maximize your interview chances
Artificial Intelligence (AI)Finance
Insider Connection @Butter Payments
Get 3x more responses when you reach out via email instead of LinkedIn.
Responsibilities
Leading comprehensive SEO strategies, including conducting audits to identify areas for improving organic search rankings and driving traffic.
Optimize on-page elements like meta tags, headers, and content to enhance search engine visibility, while also developing and implementing link-building strategies to improve domain authority.
Regular monitoring of SEO performance and sharing analysis with stakeholders is key, as well as collaborating with content creators to ensure SEO best practices are consistently integrated into all digital content.
Managing Google Ads campaigns, you will develop, implement, and optimize campaigns across search and display networks.
Responsibilities include keyword research, ad copy creation, bid management, and A/B testing to ensure campaigns perform at their best.
Monitor campaign performance and provide actionable insights, staying up-to-date on the latest Google Ads trends and features.
Detailed reporting on ROI, ROAS, and customer lifetime value will be a critical part of stakeholder communication.
Support web development by contributing to website design and technical SEO improvements, ensuring sites are optimized for both user experience and SEO compliance.
Improving site speed, mobile responsiveness, and URL structures, as well as troubleshooting and maintaining websites using Webflow.
Cross-channel integration is also vital, working with other team members to ensure alignment between paid ads, SEO strategies, and the company's broader go-to-market initiatives.
Qualification
Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.
Required
Google Ads Certification with 3+ years of experience managing successful paid search campaigns.
Proven expertise in SEO, including both on-page and off-page strategies, with a strong track record of driving organic growth.
Analytical mindset with the ability to interpret data and translate it into actionable strategies.
Detail-oriented with exceptional organizational skills and the ability to manage multiple projects simultaneously.
Team player who thrives in a collaborative environment and is passionate about digital marketing.
Proven ability to start from the grounds up by bringing in the necessary tools and processes.
Preferred
Web development skills with experience in HTML, CSS, JavaScript, and platforms like Webflow.
Company
Butter Payments
Butter provides a payments intelligence platform for resolving payment failures.
Funding
Current Stage
Early StageTotal Funding
$38.75MKey Investors
Norwest Venture Partners
2024-05-13Series Unknown· $10M
2023-01-11Series A· $22M
2021-09-01Seed· $4.5M
Leadership Team
Recent News
2023-01-16
2023-01-14
2023-01-13
Company data provided by crunchbase