Retention Marketing Analyst (Loyalty) @ PrizePicks | Jobright.ai
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Retention Marketing Analyst (Loyalty) jobs in United States
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PrizePicks · 7 hours ago

Retention Marketing Analyst (Loyalty)

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Fantasy SportsGaming
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Growth Opportunities
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Responsibilities

Own the topic of retention loyalty program analytics through segmented gamified strategy, creating a personalized user experience, and optimizing reinvestment spend
Perform A/B testing to understand the effects of different loyalty aspects on user behavior and retention
Create, understand, and identify opportunities within the loyalty program
Develop data collection, data analysis and business intelligence reporting systems to measure and inform business strategy for a new loyalty program and general retention strategy
Create presentations and written documents with little guidance, and present to both technical and non-technical audiences in an effective way, articulating ideas and opinions clearly and efficiently
Collaborate with decision-makers on the Retention Marketing team to understand their goals, and proactively identify opportunities to use data to develop new insights, guide strategy, and improve business results

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Data AnalyticsSQLRetention MarketingData AnalysisData VisualizationTableauPythonA/B TestingBusiness IntelligenceProject Management

Required

2+ years of Data Analytics experience in an ecommerce, direct-to-consumer or retail environment (retention marketing domain experience preferred)
Advanced knowledge of SQL, including comfort with analytic functions, window functions, and common table expressions
2+ years’ experience using data visualization tools (Tableau preferred) & scripting languages (Python)
Advanced ability to draw insights from analysis, supported by data, and clearly communicate them to stakeholders, including senior management
Intellectual curiosity, and solid understanding in data sources and ecosystems, with the ability to see from the brand’s business lens
Strong communication skills, both written and oral

Preferred

Retention marketing domain experience preferred
Tableau preferred

Benefits

Company-subsidized medical, dental, & vision plans
401(k) plan with company match
Long-term incentives and bi-annual bonus
Flexible PTO to encourage a healthy work/life balance (2- weeks STRONGLY encouraged!)
Generous paid leave programs, including 16-week paid parental leave and disability benefits
Workplace flexibility and modern work schedules focused on getting the job done, not hours clocked
Company-wide in-person events and team outings
Lifestyle enhancement program
Company equipment provided (Windows & Mac options)
Annual performance reviews with opportunities for growth and career development

Company

PrizePicks

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PrizePicks is a Daily Fantasy Sports (DFS) platform that covers sports betting in a wide variety of leagues.

Funding

Current Stage
Growth Stage
Total Funding
$0.85M
Key Investors
Atlanta UnitedParlay Capital Holdings
2023-03-23Corporate Round· undefined
2021-12-01Series Unknown· undefined
2020-07-08Series Unknown· $0.85M

Leadership Team

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Adam Wexler
Chief Executive Officer and Co-Founder
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Jay Deuskar
Co-Founder and CTO
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Company data provided by crunchbase
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