Group O · 4 days ago
Entertainment Partnerships Manager
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Responsibilities
Lead the development, pitching, negotiation, and execution of innovative entertainment partnerships that align with business objectives, ensuring best-in-class delivery across experiential activations, social and digital content campaigns, ad placements, talent booking, influencer marketing, and more.
Develop and oversee go-to-market (GTM) strategies and 360-degree marketing plans for partnerships, from briefing and KPI setting to execution and final recap, while providing clear, strategic direction to internal and external partners.
Scale partnership activations nationally, managing risks, tracking progress, and making trade-offs to meet business objectives, while establishing and presenting KPIs and performance metrics to leadership.
Manage and reconcile partnership budgets (including some exceeding $1M), ensuring efficient resource allocation, ROI optimization, and alignment with the annual financial plan.
Drive cross-functional alignment by collaborating with stakeholders and external agencies to develop and implement strategic initiatives, ensuring objectives, deliverables, and operational considerations are met while securing leadership buy-in.
Oversee day-to-day operations, budgeting, and performance reporting for external agencies, using data-driven insights to optimize results and inform decision-making.
Confidently manage blockers in the campaign process, solving problems and translating complex strategies into impactful marketing that aligns with company messaging.
Deliver comprehensive pre- and post-program reports to leadership, highlighting partnership performance, impact, and key insights to inform future strategies and strategic planning.
Qualification
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Required
3+ years of experience in partnerships, strategic, or go-to-market roles, preferably within high-growth technology, media, or entertainment companies.
Proven ability to manage large-scale partnerships from initial planning through execution, ensuring alignment with business objectives.
Strong interpersonal and negotiation skills for building effective relationships with internal stakeholders and external partners.
Experience managing large budgets and evaluating financial performance.
Ability to thrive under pressure, meet deadlines, and manage multiple projects simultaneously while maintaining a high level of organization.
Experience in contract negotiations and understanding legal aspects of partnerships.
Required to travel.
Preferred
Background in entertainment, media, or technology industries is highly desirable.
Exceptional communication skills to effectively present ideas to both technical and non-technical audiences.
Data-driven mindset with the capability to translate insights into actionable strategies for partnership success.
Creative problem-solving abilities to navigate challenges and identify strategic solutions that drive engagement.
Company
Group O
Group O is a logistics company specializing in supply chain and packaging solutions.
Funding
Current Stage
Late StageTotal Funding
unknownKey Investors
Apple's Impact Accelerator
2021-08-17Non Equity Assistance· undefined
Recent News
Apple Newsroom (India)
2023-04-10
2023-01-05
Quad City Business Journal
2022-04-02
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