182 applicants

Company

Atlassian · 14 hours ago

Senior Regional Engagement Manager, AMER

United States

Full-time

Remote

Senior Level, Lead/Staff

$110K/yr - $177K/yr

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CollaborationEnterprise Software

Comp. & Benefits

H1B Sponsor Likely

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Responsibilities

Own and develop the regional event and engagement marketing strategy in close partnership with sales and marketing counterparts within the AMER territory

Develop and execute a strategic event portfolio which will include field events, roundtables, webinars, demos and 3rd party trade shows

Deliver end to end regional programs that will drive impact against AMER's marketing influenced pipeline targets

Lead the high-touch regional CxO programs which include building and executing “white glove” hospitality event moments with the most critical strategic and enterprise accounts

Drive “Atlassian Weeks” which amplify executive presence in market by building an end-to-end schedule which optimizes customer meetings, community meet-up’s, EBC’s, channel partner engagement and thought leadership speaking opportunities

Manage events with pipe-gen mindset, operational rigor, and close attention to detail. Majority of planning focus in pre-event demand gen and post event follow-up while ensuring operational excellence for the logistics such as venue management, budget management, vendor management.

Measure, analyze, and report on engagement performance to marketing and sales leadership, in line with our GTM strategy

Be an advocate for the AMER organization and help the rest of the marketing department understand regional priorities, such as local speakers, content, customs and protocols

Manage the AMER engagement calendar for the year and contribute to the global marketing calendar

Connect the dots between teams, ensuring that all teams based in region work in an orchestrated and collaborative way

Drive the sales enablement plan for events and executive engagement programs

Engage with the Atlassian Brand and Global Communications teams to ensure the event stages you craft represent and enhance the Atlassian brand locally

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Event MarketingEngagement StrategyProgram ManagementSales EnablementPerformance AnalysisBudget ManagementVendor ManagementBrand Enhancement

Required

Strong track record of delivering high-quality events

Experience in building and executing regional event and engagement marketing strategy

Ability to develop and execute a strategic event portfolio including field events, roundtables, webinars, demos, and 3rd party trade shows

Experience in delivering end-to-end regional programs that drive impact against marketing influenced pipeline targets

Experience in leading high-touch regional CxO programs

Ability to drive 'Atlassian Weeks' and optimize customer meetings and engagement opportunities

Operational rigor and attention to detail in event management

Experience in measuring, analyzing, and reporting on engagement performance

Ability to advocate for regional priorities and connect teams

Experience in managing an engagement calendar and contributing to a global marketing calendar

Ability to drive sales enablement plans for events and executive engagement programs

Experience in engaging with brand and communications teams to enhance brand representation at events

Benefits

Health coverage

Paid volunteer days

Wellness resources

Company

Atlassian

Glassdoor

4.0

Atlassian provides collaboration, development, and issue tracking software for teams.

Founded in 2002

Sydney, New South Wales, AUS

5,001-10,000 employees

https://www.atlassian.com

H1B Sponsorship

Atlassian has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

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Trends of Total Sponsorships

2023 (109)

2022 (276)

2021 (184)

2020 (164)