109 applicants

Company

Material · 15 hours ago

Manager, Paid Media Buying (Search & Social)

United States

Full-time

Remote

Mid, Senior Level

$55K/yr - $75K/yr

4+ years exp

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H1B Sponsor Likely

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Responsibilities

Understand the client’s marketing objectives and goals to be able to make decisions within platforms to meet KPIs

Fully execute and manage campaigns from start to finish; includes keyword/audience research, campaign build and self-driven optimizations, etc..

Audit buying platforms to evaluate current state and provide recommendations for future optimizations and improvement

Collaborate with Paid Media Manager to ensure strategy is properly executed while also exceeding client goals

Work with the analytics team to find insights and opportunities that will elevate the overarching digital strategy and support key search goals

Monitor and analyze search campaign performance to drive continuous improvements in KPIs

Have a clear understanding of reporting capabilities within platforms to be able to execute ad hoc requests quickly and accurately

Lead testing and optimization efforts around ad creatives and landing pages to maximize yield

Stay current on industry best practices to be able to formulate and execute point-of-view documentation

Respond to needs for business development as they arise

Implement and manage tags; assist with verifying spend and reconciliation with coordinators and planners

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Paid Search CampaignsPaid Social CampaignsGoogle AdsBing AdsMedia BuyingGoogle AnalyticsExcelGoogle Looker StudioGoogle Ads EditorBing Editor3rd-Party Tracking Tools

Required

4+ years of experience in a dedicated paid search engine marketing role

Expert in full suite of media buying offerings including Google, Bing, YouTube, Meta, LinkedIn, TikTok

Strong Excel skills; has experience with platforms like Google Looker Studio

Analytical Tools (e.g. Google Analytics)

Search Engine Desktop Tools (e.g. Google Ads Editor, Bing Editor)

3rd-Party Tracking Tools

Benefits

Medical

Dental

Vision

Life

Disability

FSA

Flexible Time Off

12 weeks of paid parental leave

401K match

Company

Material

Material is a strategy, insights, design, and technology partner to companies striving for customer centricity in a digital-first world.

Founded in 1973

Los Angeles, California, USA

1,001-5,000 employees

https://materialplus.io

H1B Sponsorship

Material has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2023 (3)

2022 (7)

2021 (1)

2020 (2)