Potential Energy Coalition ยท 4 days ago
Marketing Director
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Responsibilities
Oversee and drive execution of strategic marketing plans especially focused on clean energy in selected U.S. states and the Global expansion of the clean energy and climate change narratives
Manage relationships and deliverables of the internal creative and digital/social team as well as freelance or partner agencies responsible for creative creative development, social media efforts, influencers, celebrities, etc., providing direction and feedback on strategy, positioning, messaging, and creative
Manage relationships and deliverables of PR partners, managing ideation, talking points, pitch materials, etc. in support of campaign programs
Work with supervisor and Finance Director to manage budgets, forecasts, and reporting analysis
Support and interpret research and insights to analyze feasibility of new efforts and adjust course of existing efforts
Cross functional team collaboration with production, policy, research/strategy, fundraising, and PEC corporate communications teams.
Work with the Compliance department to ensure all strategies and output maintain the legally approved narratives and actions.
Drive day-to-day marketing operations for key campaigns
Qualification
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Required
Minimum 7 years marketing experience in advertising or consumer brand marketing, ideally on a national level (global experience a plus)
Strong account/creative management and planning experience required
Agency management experience, production experience, digital marketing experience, influencer, and social media experience required
Marketing and budget management experience required
Strong leadership and relationship building skills, internally and externally
Motivated and proactive professional able to manage multiple tasks simultaneously
BA/BS required
Preferred
Earned media experience a plus
Activism and acquisition marketing experience a plus
Experiential marketing experience a plus
MBA preferred but not essential
Benefits
100% medical premiums covered by PE, $0 copays, $0 deductible (in-network)
Dental & Vision
401K eligibility on first day of employment, with up to 6% match on contributions
And more!