Nuna Inc. · 2 days ago

Patient Engagement Manager

United States

Full-time

Remote

Mid, Senior Level

$115K/yr - $141K/yr

5+ years exp

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AnalyticsData Management

Comp. & Benefits

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Responsibilities

Analyze touchpoints and create detailed lifecycle engagement plans to enhance the patient experience at every stage

Design and execute multi-channel activation campaigns to convert new patients

Design and implement targeted email, SMS, and in-app messaging campaigns to engage existing patients and encourage repeat usage

Monitor and analyze campaign performance metrics, patient engagement data, and patient behavior to inform strategy and improve conversion rates

Work closely with product, data, sales, and customer success teams to align marketing strategies with product launches and patient feedback

Utilize marketing automation platforms (e.g., HubSpot) to streamline campaigns and improve efficiency

Develop and implement retention strategies to reduce churn and increase patient loyalty through feedback loops and loyalty programs

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Lifecycle MarketingDigital MarketingMarketing AnalyticsMarketing AutomationCustomer ExperienceHealthcare ProductsProject Management