FreeWill · 2 days ago
Product Marketing Associate
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Non ProfitSocial
Growth OpportunitiesNo H1B
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Responsibilities
Messaging: Develop product messaging and positioning tailored to key audiences using research and data
Collateral Creation: Collaborate with Marketing to create high impact collateral (e.g., one-pagers, slides, testimonials, case studies, videos), and support operational efficiency through testimonial approvals, and keeping marketing materials up to date
Go-to-market Support: Support Sr. PMM with GTM launch campaigns with eventual ownership of small to medium-sized launches, including preparing materials, coordinating cross-functional teams, and monitoring post-launch KPIs
Competitive Enablement: Gather and organize competitive research to develop and maintain up to date battlecards with relevant, actionable information
Customer Marketing: Source partner testimonials and candidates for partner panels and case studies by proactively identifying customer success stories
Product and Market Expertise: Build deep market, customer and product knowledge to educate internal teams about customer challenges and solutions
Training: Collaborate with Revenue Enablement teams on training initiatives
Stakeholder Management: Develop relationships with Enablement, Product, Sales, and Partner Success to drive value and trust within the organization
Qualification
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Required
Minimum 3-4 years in Software Sales or Marketing (relevant internships included) with experience in messaging, GTM execution, and customer research
Strong interest in GTM strategies, product launches, and competitive research
Exceptional organizational, project management, and time management skills, with a process-driven mindset and attention to detail
Proven ability to collaborate effectively with cross-functional teams
Excellent verbal and written communication skills with strong storytelling chops!
Experience with proactive communication within an async or remote environment
Demonstrates an independent, self-motivated working style
Experience using Google or Microsoft Suite - Docs, Sheets, Slides, etc
Preferred
Nonprofit industry or nonprofit tech experience is a bonus
Experience working in a startup or SaaS environment is a bonus
Project Management tools (such as Confluence, Airtable, Monday.com, Trello)
Learning Management Software (such as Highspot)
Design Tools (such as Canva or Figma)
CRM Tools (such as Salesforce, Hubspot)
Benefits
Work from home
Unlimited PTO
Flexible hours
Competitive salary
Commuter benefits
Company stock options
401k
Medical/Dental/Vision (some single coverage medical plans are 100% employer paid, subsidized rates for spousal, parent-child, and family coverage)
Short-term and long-term disability insurance
Life and AD&D insurance
Free One Medical membership
Paid parental leave for all parents
Regular (virtual) team events
$250 monthly co-working budget which can be used for local co-working spaces
$300 annual budget to outfit your home office or cover utility bills
$1,000 referral bonuses for growing our FreeWill community
$1,000 annual professional development budget
Company
FreeWill
FreeWill offers philanthropy and estate planning tools for donors and fundraisers to donate simpler.
Funding
Current Stage
Growth StageTotal Funding
$30MKey Investors
Bain Capital Double Impact FundICONIQ Growth
2022-03-02Series B· $30M
2020-09-04Series A· Undisclosed
2019-01-01Series Unknown· Undisclosed
Recent News
2024-10-23
2023-10-14
Company data provided by crunchbase