IPG Mediabrands · 2 days ago
Sr. Associate, eCommerce Search
Remote, Remote, United States
Full-time
Remote
Entry, Mid Level
$70K/yr - $75K/yr
2+ years exp
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Responsibilities
Directly partner in the development, implementation and optimization of e-retail search campaigns to successfully execute the defined strategy and achieve business results
Demonstrate an understanding of client goals / KPIs for multiple campaigns, and key optimizations that can drive improved performance
Daily campaign & budget management including optimizations
Demonstrate application of industry and team best practices in managing campaign budgets & performance
Show comfort and speed with Analyzing & reporting data on a weekly/bi-weekly/monthly & ad-hoc basis
Turn insights into long term action by highlighting clear flow of cause, effect, and next steps in analysis of campaign performance
Demonstrate ability to use historical data or vendor relationships to create benchmarks for current campaign performance
Partner with team leads on forecasting media plans for planning purposes
Become proficient with 3rd party ad-serving, tracking & analytic systems to be able to accurately input media plan details and launch campaigns
Maintain detailed files of all pertinent records (latest media plans, performance reports, etc.) relevant to clients’ business with Reprise Media
Professional communication with clients, vendors, partners in both written and verbal channels
Including comfort leading recurring communications and demonstrating knowledge of outstanding deliverables on the team agenda
Oversee reconciliation all campaign billing to ensure that client receives all planned media, billing is tracked in team documents, and budgets are on pace to deliver in full
Contribute to client facing deliverables with professionally formatted and clear production sheets / forecasts / budget trackers as needed
Contribute to team onboardings & trainings of new hires
Contribute to eRetail platform POVs and evaluations through strong knowledge of capability vs KPIs of client business
Qualification
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Required
Bachelor’s Degree or Equivalent Experience
Strong understanding of Google, Amazon Sponsored Ads, Walmart, Target, with proficiency in MS Office Suite
Process oriented, with the ability to juggle many tasks at one time. Time management skills are critical
Firm grasp of how to test marketing tactics and achieve performance metrics
Basic understanding of at least one bidding platform such as Pacvue or Skai/Kenshoo
Excellent writing, math, multi-tasking, organization, and communication skills
Ability to manage multiple tasks to completion and communicate progress up to manager
Preferred
Previous agency or client experience strongly preferred
2-4 years of eCommerce experience preferred
Experience with Google Shopping, Web Analytics, or other cross functional eCommerce skills preferred
Benefits
Medical and dental coverage
401(k) plans
Flex spending
Life insurance
Disability
Employee discount program
Employee stock purchase program
Paid family benefits
Discretionary time off days
Company-wide Appreciation Weeks
Wellness Days
Company
IPG Mediabrands
IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG).
10,001+ employees
Funding
Current Stage
Late StageLeadership Team
Justin Wroe
Chief Executive Officer, IPG MediaBrands US
Kostas F.
CTO
Company data provided by crunchbase
