Manager, Channel Marketing @ Athletic Greens | Jobright.ai
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Athletic Greens · 2 days ago

Manager, Channel Marketing

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Responsibilities

Develop and execute strategic marketing plans for assigned channels, ensuring alignment with the brand vision, target audience, and business goals of AG1
Collaborate with creative, content, and social media teams to design and implement channel-specific campaigns, optimizing content for maximum engagement and reach
Regularly analyze channel performance data and metrics, providing actionable insights and recommendations for optimization
Drive continuous improvements to achieve KPIs and business objectives
Work closely with the Growth, Product, and Insights teams to ensure all channel activities are aligned with customer journeys, product launches, and growth targets
Manage relationships with external agencies and media partners, ensuring best-in-class campaign execution and performance
Own the channel budgets, ensuring spending is optimized for the greatest impact while staying within allocated resources
Stay ahead of industry trends and emerging platforms, identifying new opportunities to test and grow the brand’s presence across key channels.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Channel managementDigital marketingBrand marketingData analysisPerformance reporting toolsMarketing automation toolsCRM systemsSocial media marketingEmail marketingPaid mediaInfluencer marketingProject managementCollaboration skills

Required

5+ years of experience in channel management, digital marketing, or brand marketing roles, with proven success in managing and optimizing marketing channels
Strong knowledge of key marketing channels including social media, email, paid media, and influencer marketing
Experience with data analysis and performance reporting tools to measure success and make data-driven decisions
Excellent project management and organizational skills, with the ability to manage multiple projects and stakeholders
Strong communication and collaboration skills to work effectively with cross-functional teams
Creative thinker with a growth mindset and a passion for driving innovation
Knowledge of marketing automation tools and CRM systems
Strong understanding of brand strategy and its application across various channels
Collaborative mindset, with experience working closely with brand, creative, insights and marketing teams to ensure cohesive and impactful brand presence

Benefits

Paid holidays
Company-wide mental health days
Unlimited PTO (based on your country of residence)
In-person team meetups for optimal collaboration, team building and accelerating productivity
Monthly telecom stipend to offset some of the costs of home internet/wifi for eligible team members
Access to AG1 products and branded swag
All other benefits and insurances as required by law, based on your specific country of residence

Company

Athletic Greens

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Athletic Greens is a global health company empowering people to take ownership of their health through Foundational Nutrition.

H1B Sponsorship

Athletic Greens has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (1)

Funding

Current Stage
Growth Stage
Total Funding
$115M
Key Investors
Alpha Wave GlobalSC.Holdings
2022-01-25Series Unknown· $115M
2021-07-21Angel· Undisclosed

Leadership Team

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Kat Cole
Chief Executive Officer and Board of Directors
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Chris Ashenden
Founder
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Company data provided by crunchbase
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