Sr. Manager, Growth Marketing @ Databricks | Jobright.ai
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Databricks · 2 days ago

Sr. Manager, Growth Marketing

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Responsibilities

Establish best-in-class nurture programs to onboard and engage users in a product led growth motion driving increase in trial conversions and retention
Collaborate closely with the product team to ensure that new users get to the Aha! moment quickly through compelling and timely content that educates users
Create testing and optimization frameworks to creatively explore and test new product experiences, messages, content and offers; Drive continuous improvement through a consistent testing strategy while iterating quickly to optimize across all Nurture metrics and sharing insights and best practices for cross-functional teams to leverage
Deepen our understanding of customer behavior, identify patterns in their behavior and interactions across nurture touchpoints, and leverage those insights to refine the product experience and deepen our engagement across touchpoints
Leverage industry best practices to guide creative development of nurture templates and landing pages; Serve as the subject matter expert to help the team learn how to incorporate best practices into all planning, decisions and execution – from creative to segmentation to deliverability
Manage KPIs, own campaign performance, and use data and insights to build and refine personalized experiences

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Demand GenerationEmail Nurture ProgramsData AnalysisCampaign DevelopmentCustomer OnboardingTestingOptimizationCustomer Behavior AnalysisLifecycle StrategiesProject ManagementCross-Channel MarketingCreative DevelopmentSegmentationKPI Management

Required

7+ years of professional experience, of which 5+ years experience in demand generation in a high growth SaaS startup.
Experience working closely with the product team to improve customer onboarding experience
Expertise in building high performing and scalable email and cross-channel nurture programs, with deep understanding of nurture best practices, metrics & optimization tactics
Experience with experimentation and comfort with data analysis and/or working with analysts to measure program impact
Fluent in interpreting data, creating alignment around actionable insights and translating it into applicable changes
Established track record of bringing customer data, segments, channel, creative, content, and offers together to drive needed business outcomes via lifecycle / nurture strategies
Expert in end-to-end campaign development, execution, and measurement, specifically working with Marketing operations in the set up, execution and optimization of nurture programs
Strong project management skills to effectively deliver complex programs working across multiple teams

Benefits

Eligibility for annual performance bonus
Equity
Comprehensive benefits and perks

Company

Databricks

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Databricks is an AI cloud data platform that interacts with corporate information stored in the public cloud.

H1B Sponsorship

Databricks has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (177)
2022 (238)
2021 (193)
2020 (79)

Funding

Current Stage
Late Stage
Total Funding
$4B
Key Investors
Counterpoint GlobalFranklin TempletonAndreessen Horowitz
2024-02-27Series Unknown· Undisclosed
2023-09-14Series I· $500M
2023-07-31Secondary Market· Undisclosed

Leadership Team

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Ali Ghodsi
Co-founder & CEO
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Arsalan Tavakoli-Shiraji
Co-Founder and SVP of Field Engineering
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Company data provided by crunchbase
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