165 applicants

Company

Databricks · 1 day ago

Sr. Manager, Growth Marketing

United States

Full-time

Remote

Senior Level, Lead/Staff

$121K/yr - $214K/yr

7+ years exp

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AnalyticsArtificial Intelligence (AI)

Growth Opportunities

H1B Sponsor Likely

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Responsibilities

Establish best-in-class nurture programs to onboard and engage users in a product led growth motion driving increase in trial conversions and retention

Collaborate closely with the product team to ensure that new users get to the Aha! moment quickly through compelling and timely content that educates users

Create testing and optimization frameworks to creatively explore and test new product experiences, messages, content and offers; Drive continuous improvement through a consistent testing strategy while iterating quickly to optimize across all Nurture metrics and sharing insights and best practices for cross-functional teams to leverage

Deepen our understanding of customer behavior, identify patterns in their behavior and interactions across nurture touchpoints, and leverage those insights to refine the product experience and deepen our engagement across touchpoints

Leverage industry best practices to guide creative development of nurture templates and landing pages; Serve as the subject matter expert to help the team learn how to incorporate best practices into all planning, decisions and execution – from creative to segmentation to deliverability

Manage KPIs, own campaign performance, and use data and insights to build and refine personalized experiences

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Demand GenerationCustomer OnboardingEmail Nurture ProgramsCampaign DevelopmentData AnalysisLifecycle StrategiesMetrics OptimizationProject ManagementCross-Channel MarketingSegmentationCreative Development

Required

7+ years of professional experience, of which 5+ years experience in demand generation in a high growth SaaS startup.

Experience working closely with the product team to improve customer onboarding experience

Expertise in building high performing and scalable email and cross-channel nurture programs, with deep understanding of nurture best practices, metrics & optimization tactics

Experience with experimentation and comfort with data analysis and/or working with analysts to measure program impact

Fluent in interpreting data, creating alignment around actionable insights and translating it into applicable changes

Established track record of bringing customer data, segments, channel, creative, content, and offers together to drive needed business outcomes via lifecycle / nurture strategies

Expert in end-to-end campaign development, execution, and measurement, specifically working with Marketing operations in the set up, execution and optimization of nurture programs

Strong project management skills to effectively deliver complex programs working across multiple teams

Benefits

Annual performance bonus

Equity

Comprehensive benefits and perks

Company

Databricks

Glassdoor

4.4

Databricks is an AI cloud data platform that interacts with corporate information stored in the public cloud.

Founded in 2013

San Francisco, California, USA

5,001-10,000 employees

https://www.databricks.com/

H1B Sponsorship

Databricks has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

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Trends of Total Sponsorships

2023 (177)

2022 (238)

2021 (193)

2020 (79)