113 applicants

Company

Everyday Health Group · 2 days ago

Creative Operations Manager, Patient Recruitment

United States

Full-time

Remote

Mid Level

$80K/yr - $100K/yr

3+ years exp

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Responsibilities

Lead all aspects of creative development including drafting creative briefs, uncovering patient insights, copywriting, managing copywriters and photos editors, evaluating creative

Responsible for managing localization and translation for ex-US campaigns

Shepherd creative through multiple rounds of internal and external review. Responsible for ensuring compliance with all sponsor and regulatory requirements.

Execute the creative strategy for every recruitment campaign – select creative for launch based on data and insights, optimize based on in-market performance

Responsible for analyzing creative performance and summarizing insights and recommendations for client reports

Partner with internal stakeholders and clients to recommend and test new creative approaches

Partner with the Research & Insights team to execute quantitative and qualitative research to uncover valuable insights to support our go-to-market strategy

Determine how best to resource creative development with internal and external resources and align recommendation with key stakeholders

Manage freelance and vendor resources including contracting, invoicing and billing.

Develop and execute annual trade marketing strategy to increase our awareness in the industry and convey our unique value proposition

Shape and evaluate new business opportunities in the creative development space – e.g. extend our services to include social media and paid search

Demonstrate passion and flexibility to contribute to the Business Development team’s responsibilities in multiple capacities as work streams evolve

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Creative strategy developmentDigital marketingConsumer insightsData analysisDigital media campaignsHealthcare industry experienceCopywritingProject managementLocalizationTranslationBusiness acumenMicrosoft ExcelMicrosoft WordMicrosoft PowerPointResults-oriented approach

Required

Bachelor’s degree

3-5 years experience in consumer marketing, digital marketing and/or brand management

Must have experience developing creative/ communications strategy weighing multiple factors (e.g. consumer insights, compliance requirements, clarity, etc.) and evaluating creative pre and post launch through data and analytics

Must be detail-oriented and deadline-driven with proven experience managing multiple projects at the same time

Experience executing digital media campaigns, evaluating performance and optimizing based on performance data

Experience working in the healthcare industry; bonus to have experience in patient recruitment for clinical trials

Experience utilizing a results-oriented and data-driven approach to meet goals

Strong business acumen and communication skills (written and verbal)

Analytical and data-driven; ability to distill data from many inputs to key points and make recommendations

Ability to collaborate in a cross-functional environment, and gain alignment with key stakeholders

Self-starter who can manage multiple priorities effectively and work efficiently in a fast-paced environment

Strong organizational and prioritization skills

Ability to think big-picture and also pay close attention to detail

High level of proficiency with Microsoft Excel, Word, and PowerPoint