Swooped · 1 day ago
Marketing Content Manager
United States
Full-time
Remote
Mid, Senior Level
$120K/yr - $150K/yr
5+ years exp
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Responsibilities
Brainstorm content topics aligned with relevant audience segments, campaigns, and business objectives across the buyer’s journey.
Create engaging and relevant content addressing the needs of B2B audiences, including articles, eBooks, guides, reports, case studies, videos, and presentations.
Edit contributed content to ensure high-impact writing that is consistent with brand standards.
Write sharp, conversion-oriented copy for advertising campaigns, landing pages, and web pages.
Manage end-to-end content production for assigned projects, including creative briefs, copy development, internal reviews, design development, and web production.
Optimize web content to improve visibility and rankings in search engines, under the direction of the SEO lead.
Manage the organization’s organic social media accounts (LinkedIn / X / YouTube) and the employee social advocacy program.
Qualification
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Required
5-8 years of content marketing experience, preferably in B2B SaaS.
Strong writing and editing skills across content formats (long-form, short-form, video, and web).
A sense of curiosity; the organization is always exploring new topics, use cases, and customer pain points in content.
A proven track record of strategic collaboration on editorial calendars, content campaigns, topic ideation, and creative briefs.
Experience with generative AI, SEO, analytics, and CMS tools in content planning, production, and optimization.
Experience working cross-functionally with product marketing, growth marketing, sales, design, and engineering teams.
Strong project management, time management, and prioritization skills.
Preferred
Previous freelance/agency management experience is a plus.
Previous account-based marketing (ABM) experience is a plus.
Previous organic social channel management is a plus.
Benefits
Offers Equity
Company
Swooped
Swooped is a job search platform using AI to optimize resumes and cover letters, focusing on remote job opportunities.
11-50 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase
