Prowess Consulting LLC · 1 day ago
Technology Marketing Engineering Strategist
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Responsibilities
Be a trusted advisor in various tech domains for IT and compute environments, for providing valuable insights and persuasive narratives. Your knowledge will help our client stay ahead in the competitive tech landscape.
Ensure consistent and relevant messaging is used with specific audiences across market segments and workload scenarios.
Understand our tech clients from both a technical and a corporate strategy perspective. Work with a diverse team of professionals, sharing your expertise and feedback within an efficient workflow managed to produce quality deliverables on-time and on-budget.
Provide input and guidance from a technical perspective on marketing and sales messages, claims and positioning that will resonate with the B-to-B target audience.
Review messaging frameworks
Review technical claims
Review technical accuracy in deliverables such as white papers, technical research studies, infographics
Drive prioritization of claims and messages that will be most effective for the target audience (e.g. engineer, ITDM, CxO)
Ensure claims are supported by verifiable facts and sources
Provide recommendations on overall approach, strategy and tactics for impactful B to B marketing and sales programs.
Provide input on the key topics to cover.
Recommend positioning and messaging to help differentiate products and solutions
Recommend questions to customer SMEs for interviews and areas of research to complete
Conduct research on specific topics. Write/create summary documents for internal use by the writing/design teams.
Deliver options for different approaches to engage with a technical audience.
Make sense out of complex technical solutions, options, technologies for the internal writing team.
Engage with customers with the account directors to help close the deal. Demonstrating Prowess’ ability to deliver on technical content.
Engage with customers on defining the project scope, deliverables, objectives.
Review content, output during the development phases.
Qualification
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Required
7-10 years of marketing/communications experience with high-tech clients.
Demonstrated understanding of marketing motions, key deliverables, and roles.
Demonstrated understanding of sales roles and deliverables.
Applicable knowledge of technologies used in the IT sector across different business units (e.g. understands the differences between servers, clients, networks, applications).
Demonstrated ability to work effectively in a dynamic, fast-paced environment, with tact and diplomacy.
Strong organizational and communication skills.
Preferred
Experience with Intel, Dell, and/or AMD.
PR experience.
Experience with client devices and edge to cloud solutions.
AI technologies and workloads.
Component level: CPU, PC, server and systems knowledge.
Partner or account-based marketing and sales programs.
Competitive analysis.
Cloud computing/client computing.
Data center solutions (general).
Experience in one or more of the following verticals: Financial Services, Manufacturing, Health Care, Telecommunications.
Agency experience.
A bachelor’s or master’s degree.
Benefits
Health insurance
Flexible spending account
Life and disability insurance
Paid time off
Retirement plan investing
Company
Prowess Consulting LLC
Prowess Consulting is a boutique consulting firm delivering technical marketing services, IT infrastructure services, and managed services to some of the largest U.S.
H1B Sponsorship
Prowess Consulting LLC has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (1)
2021 (2)
Funding
Current Stage
Growth StageCompany data provided by crunchbase