Simplistic ยท 1 day ago
Conversion Rate Optimization (CRO) Strategist
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Advertising Services
Work & Life Balance
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Responsibilities
Conduct research and analysis of user behavior to identify opportunities for improving website conversion rates
Develop and implement A/B and CRO testing roadmaps to optimize website elements such as product pages, landing pages, checkout processes, and more
Work with designers and developers to create and implement designs that are optimized for conversion
Analyze and interpret data to make informed decisions about website changes and improvements
Continuously monitor and analyze website performance and make ongoing recommendations for improvement
Project discovery sessions and provide insights to UX/UI designers and developers
Stay up to date on industry trends and best practices in conversion rate optimization
Collaborate with clients to understand their business goals and develop strategies to achieve them
Own familiarization with eCommerce trends, technology, Shopify Plus functionality, and industry standards
Qualification
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Required
Proven experience in conversion rate optimization, ideally within an agency environment
Strong analytical skills and experience with data analysis tools such as Google Analytics, A/B Testing platforms, and heat mapping software
Experience in A/B and multivariate testing methodologies
Familiarity with website design and development principles and technologies
Strong communication and collaboration skills, with the ability to work effectively with both technical and non-technical stakeholders
Efficient ability to manage multiple projects simultaneously
Self-starter and ability to work in an ever-changing environment
A passion for staying up-to-date with industry trends and best practices
Comfortable creating and presenting data-driven roadmaps consisting of technical and non-technical tasks
Support client-facing communications in high-pressure environments
A strong commitment to providing excellence to clients and team members