Netflix · 20 hours ago
Merchandising Strategy Manager, Strategic Content and Lifecycle Merchandising
United States
Full-time
Remote
Senior Level, Lead/Staff
$70K/yr - $370K/yr
10+ years exp
Maximize your interview chancesDigital EntertainmentMedia and Entertainment
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Responsibilities
Develop and implement strategies for integrating and promoting third-party and licensor content, focusing on diverse acquisitions from international markets such as France, Brazil, and Korea
Drive growth by optimizing non-member content experiences to increase conversion rates and attract new subscribers
Enhance growth strategies to improve member engagement and retention, particularly for members in their first month and returning members
Collaborate with Content, Marketing and Communications, and Messaging teams to align merchandising efforts with broader business objectives
Work closely with regional promotional teams to understand local market trends and consumer preferences, ensuring content and commerce strategies are culturally relevant and effective
Partner with Experience Design, Product Metadata, and Data Science teams to create engaging content experiences and develop metrics to assess performance.
Regularly analyze market trends and competitor strategies to ensure our merchandising tactics remain competitive and appealing to diverse audiences
Serve as a thought leader in content and commerce integration strategies, advocating for innovative approaches that align with the company's growth and engagement goals
Qualification
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Required
10+ years of experience in merchandising, content marketing, CRM, growth, or a related field, with a focus on commerce and growth strategies
Proven track record of developing successful merchandising strategies for new content acquisitions and channel integrations
Experience standing up and optimizing user growth programs, particularly as they relate to subscription business models
Strong business acumen and analytical skills, with the ability to leverage limited data to inform decision-making
Experience working with international teams and an understanding of cultural nuances in content consumption and commercial behaviors
Deep understanding of consumer behaviors and discovery habits with entertainment, especially as they intersect with a content catalog and related services
Strategic thinker with a customer-focused mindset and the ability to navigate ambiguity
Comfortable applying a combination of qualitative and quantitative methods to define success
Ability to build strong relationships with stakeholders and effectively influence and contribute with concrete recommendations/next steps, across both regional and global teams
Insatiable curiosity to learn new domains, keep up with industry innovation, and constantly ask ‘why’
Excellent communication skills, both written and verbal, with the ability to influence and collaborate with stakeholders across the organization
Bachelor's degree required
Preferred
Advanced degree preferred
Benefits
Health Plans
Mental Health support
401(k) Retirement Plan with employer match
Stock Option Program
Disability Programs
Health Savings and Flexible Spending Accounts
Family-forming benefits
Life and Serious Injury Benefits
Paid leave of absence programs
Full-time hourly employees accrue 35 days annually for paid time off to be used for vacation, holidays, and sick paid time off.
Full-time salaried employees are immediately entitled to flexible time off.
Company
Netflix
Netflix is an online streaming platform that enables users to watch TV shows and movies.
10,001+ employees
H1B Sponsorship
Netflix has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (146)
2022 (237)
2021 (290)
2020 (239)
Funding
Current Stage
Public CompanyTotal Funding
$4.91BKey Investors
TCVGroupe ArnaultIVP
2024-08-01Post Ipo Debt· $1.8B
2018-05-05Post Ipo Debt· $2.67M
2018-04-24Post Ipo Debt· $1.9B
Leadership Team
Gregory Peters
Co-CEO
Ted Sarandos
Co-CEO
Recent News
2024-11-15
Business Standard India
2024-11-12
Company data provided by crunchbase
