GeoLogics Corporation · 16 hours ago
Sr. Paid Media Specialist (US Citizenship required)
United States
Contract
Remote
Mid, Senior Level
$35/hr - $35/hr
3+ years exp
Maximize your interview chancesInformation ServicesInformation Technology
No H1B
U.S. Citizen OnlySecurity Clearance RequiredHiring Manager
Dee Smith
Insider Connection @GeoLogics Corporation
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Responsibilities
Plan, develop, and manage all digital marketing for client's North American business, including SEO, SEM, social media, display, video, and affiliate channels.
Manage creative development and trafficking processes, analyzing performance and facilitating a feedback loop to incorporate learnings into asset development.
Establish and execute digital campaigns to drive traffic, acquisition, and revenue growth in alignment with overall marketing objectives.
Work closely with digital and affiliate media agencies to evaluate opportunities and identify effective ad products and offerings. Monitor media performance, track key metrics, and analyze data to identify opportunities for optimization and improvement.
Communicate dependencies and blockers to cross-functional stakeholders.
Collaborate cross-functionally with internal teams, including Global Marketing, Analytics, PR, Creative, Product, E-commerce, Product, and Finance to align media initiatives with broader marketing campaigns and business objectives.
Stay informed about industry trends, competitive landscape, and best practices in digital marketing to inform media presence and implementation.
Manage North American digital and affiliate marketing budget effectively, allocating resources to maximize ROI and achieve business goals.
Qualification
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Required
US Citizenship required
Bachelor's degree in Business, Advertising, Data Science or other related fields
3-5+ years of experience with digital and affiliate marketing, with a proven track record of success in managing programs and driving incremental revenue growth
Deep understanding of marketing principles, strategies, and best practices, with proficiency in reporting platforms and analytics tools
Strong analytical skills with the ability to interpret data, generate insights, and make data-driven decisions to optimize performance
Excellent communication and interpersonal skills, with the ability to build and maintain relationships with internal and external stakeholders
Strategic thinker with a creative mindset and a passion for innovation, able to develop and execute effective marketing strategies that deliver results
Demonstrated leadership experience, with the ability to effectively collaborate cross-functionally in a fast-paced, dynamic environment
Ability to manage multiple concurrent projects with effective prioritization
Experience with all paid media search such as: Social Media, Video, Affiliate, Display, SEO, SEM
Experience developing media assets
Experience reviewing and monitoring performance metrics, Media KPIs
Analytical skills, experience with Google Analytics
Location: must be based on East Coast – can be remote
Preferred
Agency and brand experienced strongly preferred
Data visualization skills, experience with Tableau is great (not a must)
Interest in potentially converting to FTE after the contract expires
Company
GeoLogics Corporation
GeoLogics is a 30 year old high-technology and technical services company headquartered in Alexandria, Virginia, with regional offices in Alabama, Maryland, South Carolina, Colorado, Texas, California, and Massachusetts.
201-500 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase
