215 Marketing ยท 5 hours ago
Performance Marketing Manager (Franchise Accounts)
United States
Full-time
Remote
Entry, Mid Level
$70K/yr - $80K/yr
2+ years exp
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Responsibilities
Virtually meet with our clients as a representative of our company
Act as the primary point of contact for multiple advertising-centric client accounts, fostering and nurturing client relationships
Provide expert guidance on paid advertising strategies & performance
Coordinate project management activities, ensuring timely delivery within budget and scope
Translate client needs and project objectives to both internal teams and external contractors
Schedule and lead internal and external meetings for project success and reviews
Monitor and report on the progress of projects, managing any scope changes or challenges
Monitor and report on the progress of advertising performance, managing volatility and addressing challenges proactively
Strong skills in advertising management functions, including:
Monitoring and managing advertising budgets effectively
Pausing and activating campaigns as per strategy requirements
Tracking and analyzing lead volume and cost per lead metrics
Identifying and resolving performance issues in advertising campaigns
Interpreting and generating detailed performance reports
Qualification
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Required
2+ years of experience working with clients in the franchise and/or multi-unit business space
2+ years of experience with Account Management (Client Communications, Meetings, Report, Proposals)
2+ years of experience with Project Management (Project budgeting, planning, oversight)
2+ years of experience with Paid Advertising (specifically Google, LinkedIn, Meta & Bing) (Strategy, Planning, Building, and Optimization)
2+ years of agency experience
Ability to function autonomously, be self-directed, self-motivated, dynamic, and decisive
Bachelor's Degree
Excellent verbal and written communication skills
Excellent organizational skills
Excellent attention-to-detail
Outgoing personality with the ability to adapt to your audience
Strong analytical and problem-solving skills
Ability to multi-task and manage workflow in a high-energy, collaborative, team-oriented environment
Experience with project & task management software (e.g. Asana, etc)
A tendency to challenge yourself
Benefits
401k Plan w/ 3.5% Company Match
Paid Vacation, Personal and Sick Time
Medical/Vision Insurance; Dental Insurance
Company Happy Hours & Holiday Parties
Energetic Co-workers/Work Culture
Contribute to a Dynamic Agency
Company
215 Marketing
A Philadelphia-based, full-service marketing agency that focuses on developing and implementing custom marketing solutions.
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Garrett Gillin, MBA
Founder/Principal
Jon J. Vogel, MBA
Founder/Principal
Company data provided by crunchbase
