Databricks · 5 hours ago
Principal Growth Marketing Manager
United States
Full-time
Remote
Senior Level
$145K/yr - $257K/yr
5+ years exp
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Responsibilities
Own the Metric: Define and own the Growth OKRs. Collaborate with cross functional teams within Marketing and across product teams to deliver against these OKRs.
Growth funnel Optimization: Define the growth funnel by user/account lifecycle stage and analyze drop-off points. Leverage feedback from customers and field to gain insights into reasons for drop offs and introduce experiments to improve the funnel metrics.
User Activation: Design and execute strategies to drive high quality paid and organic traffic to trial sign-ups and convert them into active, engaged users.
Onboarding Journey: Collaborate with the product team to develop seamless and intuitive onboarding experiences that help users to quickly realize value.
Value Expansion: Develop strategies to drive product adoption and leverage data science models to trigger the next best action expanding Databricks value for our customers.
Nurture: Partner with email, web and paid media nurture campaigns to engage users and drive them back into the product.
Experimentation: Collaborate with the analytics team to test and iterate on growth strategies, using A/B testing, user feedback and attribution model to improve outcomes.
Content optimization: Build visibility into content performance and work closely with product and technical marketers to iterate and deliver a personalized experience.
Qualification
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Required
5+ years of experience building and scaling growth marketing for a B2B enterprise SaaS software company.
Strong understanding of funnel metrics and levers, including testing and optimization, to generate and accelerate growth.
Capacity to generate insights from data and translate it into actionable changes.
Strong understanding of experimentation design principles and experience executing and evaluating growth experiments.
Solid understanding of marketing channels, performance metrics and channel specific tactics to drive growth across the user journey.
Familiarity with marketing tech stack (e.g. marketing automation platforms, email service providers, content management systems, etc.)
Experience with content marketing and standing up content as a foundational pillar.
Experience with communications, and project management to drive strategic alignment and execution across stakeholders at all levels.
Benefits
Annual performance bonus
Equity
Company
Databricks
Databricks is an AI cloud data platform that interacts with corporate information stored in the public cloud.
5,001-10,000 employees
H1B Sponsorship
Databricks has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (177)
2022 (238)
2021 (193)
2020 (79)
Funding
Current Stage
Late StageTotal Funding
$4BKey Investors
Counterpoint GlobalFranklin TempletonAndreessen Horowitz
2024-02-27Series Unknown· Undisclosed
2023-09-14Series I· $500M
2023-07-31Secondary Market· Undisclosed
Leadership Team
Ali Ghodsi
Co-founder & CEO
Arsalan Tavakoli-Shiraji
Co-Founder and SVP of Field Engineering
Recent News
2024-11-15
Crunchbase News
2024-10-31
Company data provided by crunchbase
