myGwork - LGBTQ+ Business Community · 5 hours ago

Marketing Writer, Editorial Content

New York, United States

Full-time

Remote

Mid, Senior Level

$78K/yr - $93K/yr

5+ years exp

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Responsibilities

Help develop high quality and engaging content to educate, influence and stimulate action of the target persona and achieve content performance objectives

Ensure all content adheres to brand guidelines and quality procedures

Work with content stakeholders to establish an actionable content strategy

Liaise with channel partners to understand content performance and to feed this information into future content strategies.

Qualification

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Communications degreeMarketing degreeEnglish degreeWriting experienceContent strategyAudience targetingSEO understandingWeb content writingEnglish grammarLife sciences acumen

Required

Bachelor's degree in Communications, Marketing, or English language

5+ years of writing experience in a marketing role

A working knowledge of content as part of marketing strategy with an understanding of how to target an audience and write towards it to achieve content objectives

Good communication skills to work closely with stakeholders including subject matter experts, campaign managers and channel owners

Excellent command of written and spoken English with in-depth understanding of English grammar and spelling

Ability to travel. Occasional national and international travel requiring one or more overnight stays.