Puffy · 5 days ago
Content Manager (Job Onsite Based in Dubai)
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Responsibilities
Create and execute data-backed content strategies that move key conversion metrics
Transform customer insights into compelling narratives that drive action
Lead A/B testing initiatives to continuously optimize content performance
Spearhead conversion-focused content creation across marketing channels including web, email, and social media
Analyze content performance and identify conversion optimization opportunities
Collaborate with marketing, design, and product teams to maximize conversion potential
Lead and mentor a team of copywriters, fostering their growth and development
Pioneer innovative approaches to conversion-centered storytelling
Stay ahead of industry trends to maintain our competitive edge
Qualification
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Required
5+ years of experience driving conversions through strategic content
Track record of increasing conversion rates through data-driven content optimization
Demonstrated success leading and developing high-performing content teams
Sharp analytical mindset for identifying optimization opportunities
Knowledge of CRO best practices to impact content
Understanding of US market preferences and purchase behaviors
Excellent written and verbal communication skills in English
Experience with content management systems and digital marketing tools
Ability to work effectively under deadlines and manage multiple projects
Benefits
100% Tax-Free income
Full relocation support, including flights, visa sponsorship, and two weeks of hotel accommodation on arrival.
World-class health insurance (dental & vision included)
Organic snacks, juices, fruits, tea & coffee.
Company
Puffy
Puffy is a California-based company committed to developing best mattresses & bedroom products to help customers achieve optimal sleep.
Funding
Current Stage
Growth StageRecent News
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