Hudson Institute of Coaching · 5 hours ago

Sales Marketing Coordinator

United States

Full-time

Remote

Mid Level

3+ years exp

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Responsibilities

Webinar coordination and execution

Social media management and engagement

Supports sales team members in creating and managing event-based marketing initiatives (e.g. thought leadership roundtables)

Email marketing

Content calendar planning and execution

Logistic coordination of speaking engagements and industry events

Project management of freelance resources

Drive prospecting efforts by organizing and proactively outreaching to currently underserved audiences (active database, conferences, webinar participants) in imaginative, timely and personalized ways.

Identify and organize Hudson Certified Coaches who could be beneficial to our corporate business development efforts and drive visibility and outreach in collaboration with our Client Partners

Connect marketing content and events to prospecting strategy by owning communication around 'what’s important' and drafting a steady stream of short messages that Client Partners can incorporate into their outreach.

Support Client Partners administratively to ensure sales talent spends more time on selling and less time on sales process such as drafting RFP responses from past versions, project management of formal client proposals and presentations and drafting and filing SOWs)

Ensure each prospecting initiative is carefully tracked through Hubspot (our CRM) and work on data hygiene particularly for clients and prospects that are most important to our business development efforts

Ultimately, the success of this candidate will be in their ability to set up first or second meetings with target buyers for our Client Partners to increase sales activity on a monthly basis.

Qualification

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Sales experienceMarketing experienceProject managementCRM platformsHubSpotLinkedInGoogle SuiteClient-facing interactionsNetworking skillsLeadership development

Required

3+ years of marketing and/or sales experience

Bachelor’s degree required

Work experience must demonstrate excellent organization and project management skills with high attention to detail

Exceptional written and verbal communication skills

Experience with CRM platforms; HubSpot a plus

Experience with Linkedin

Proficiency in Google Suite a plus

Passion for leadership development and/or coaching

Ability to perform in client-facing interactions in support of our client partnerships

Innate sales energy to succeed and drive results in an entrepreneurial environment where there is very little sales process in place

Thrives on identifying and leveraging networks to create meaningful intersections for business development, securing meetings through both human connections and content-driven engagement

Humility - we are looking for passionate professionals who are not just competent but also willing to learn and grow in a new setting