Conexess Group ยท 6 hours ago
Campaign Manager- SQL, Unica (Remote)
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Responsibilities
Requirements intake and translation of business requirements into SQL and a campaign
Develop multiple complex communication campaigns (email, direct mail, outbound phone) simultaneously in the Unica tool
Campaign Management for new and existing campaigns
Collaborate with marketing communication owners on the goals, design, documentation and deployment of complex customer communication campaigns. This individual will attend kick-off meetings and requirements gathering sessions to understand the business request and facilitate completion of intake documentation.
Learn business rules and underlying data to support the delivery of quick, reliable solutions with the highest level of precision and data quality
Collaborate with partners to ensure lists are not only timely and accurate but meet the business needs of the campaign
Communicate and collaborate with vendors to set up new file transfer processes and initiate new email development
Extract and summarize customer healthcare data by building advanced SQL programs to meet complex and changing requirements, while complying with privacy and security policies
Follow best practices, processes, standards and strategy as it relates to campaign management
Adhere to stringent quality control and testing procedures with the ability to investigate issues
Daily production support for existing campaigns
Qualification
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Required
Requirements intake and translation of business requirements into SQL and a campaign
Develop multiple complex communication campaigns (email, direct mail, outbound phone) simultaneously in the Unica tool
Campaign Management for new and existing campaigns
Collaborate with marketing communication owners on the goals, design, documentation and deployment of complex customer communication campaigns
Attend kick-off meetings and requirements gathering sessions to understand the business request and facilitate completion of intake documentation
Learn business rules and underlying data to support the delivery of quick, reliable solutions with the highest level of precision and data quality
Collaborate with partners to ensure lists are not only timely and accurate but meet the business needs of the campaign
Communicate and collaborate with vendors to set up new file transfer processes and initiate new email development
Extract and summarize customer healthcare data by building advanced SQL programs to meet complex and changing requirements, while complying with privacy and security policies
Follow best practices, processes, standards and strategy as it relates to campaign management
Adhere to stringent quality control and testing procedures with the ability to investigate issues
Daily production support for existing campaigns
Ability to develop advanced SQL
Perform complex data analysis
In-depth knowledge of relational databases, data structures and design, data management and data warehouses
Design robust data flow solutions against communications strategy
Develop complex campaign logic using the Unica campaign tool
Proven leadership excellence to engage and motivate in a high pressure, high performance culture
Outstanding written and verbal communication, including the ability to deeply understand and communicate both technical and business information
Strong business acumen
High regard for confidential and sensitive information
Demonstrated experience in consulting with, advising and/or influencing others, including senior leaders
Prior vendor management experience
Proficiency in project management
Superior ability to manage time effectively and meet stringent deadlines