Apollo.io · 2 days ago
Lead Product Marketing Manager - Data & Enrichment
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Responsibilities
Develop a more comprehensive understanding of the RevOps persona
Gather customer insights and develop a keen understanding of the market and competitors
Work hand in hand with product to shape the roadmap
Bring new products and features to market
Run GTM campaigns, partnering across marketing and with Sales
Enable our Sales teams to effectively sell to and support customers
Own the Apollo data narrative
Partner with use case focused teams to coordinate roadmaps
Qualification
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Required
8+ years of experience
Strong product strategy chops - experience leveraging customer insights to make informed recommendations that shape product direction
Deep customer centricity - appreciation for customer insights with experience running research efforts and delivering actionable recommendations
Experience running complex integrated GTM motions and partnering effectively across marketing and sales teams
Excellent storytelling, communication, and presentation skills
Strong cross-functional collaboration - great at working across many teams
Bias toward action - ability to get things done and move things forward
Preferred
5+ years of experience at a high-growth b2b SaaS company
Experience marketing a data product and/or deeply understanding a data consumer
Experience with the RevOps and Sales personas is a big plus
Company
Apollo.io
Apollo.io is a market sales platform that helps accelerate the growth of an organization.
Funding
Current Stage
Late StageTotal Funding
$251.32MKey Investors
Bain Capital VenturesTribe CapitalNexus Venture Partners
2023-08-29Series D· $100M
2022-03-03Series C· $110M
2021-11-01Series B· $32M
Recent News
2024-11-05
The Marketing Millennials
2024-05-29
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