NetApp · 1 day ago
Marketing Analytics Manager
United States
Full-time
Remote
Senior Level, Lead/Staff
$111K/yr - $155K/yr
8+ years exp
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Responsibilities
Design, implement and maintain data models, dashboards and reports to track and to monitor key marketing and sales metrics
Evaluate and optimize marketing campaign metrics based on industry best practices, providing recommendations based on performance and deep analyses to improve marketing effectiveness
Track business level performance based on different sources and provide insights and recommendations to advise leadership, crafting raw data and analysis into well-written and persuasive visual content
Collect, maintain and publish monthly and quarterly metrics including, web, social, database health, and funnel performance
Identify and analyze data quality issues, and implement solutions to ensure accurate and reliable data
Partner with Data Science and other analytics team to maintain and evolve attribution models, ensuring all touchpoints, channels and campaigns are tracking accurately from all areas of the business; own the tracking and accuracy of marketing channels and campaign attribution; analyze pipeline and revenue performance
Own and manage website performance reporting and analysis scorecards
Monitor key website engagement metrics to deliver insight and recommendations, including analysis of online user behavior, conversion data and user journeys
Support ad-hoc querying and analyses to understand user behavior, investigating emerging trends and diagnose data discrepancies
Partner closely with web team to track performance to ensure best user experience
Qualification
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Required
At least eight years of experience in marketing analytics, with strong analytical and quantitative problem-solving ability
Deep expertise in marketing and sales funnel metrics and how to connect the dots and tell a story with data
Highly proficient in data analysis tools, web analytics tools and advanced knowledge of Google Analytics (GA4)
Solid understanding of data visualization tools such as Looker, PowerBI and Tableau
Excellent communication skills, being able to extract and to communicate concise takeaways from complex data
Ability to persistently navigate organizational challenges without losing sight of key goals
Collaborative work ethic as partnership with stakeholders at all levels is key
Benefits
Health Insurance
Life Insurance
Retirement or Pension Plans
Paid Time Off (PTO)
Various Leave options
Performance-Based Incentives
Employee stock purchase plan
Restricted stocks (RSU’s)
Comprehensive medical, dental, wellness, and vision plans
Educational assistance
Legal services
Access to discounts
Financial savings programs
Company
NetApp
NetApp specializes in data storage, data infrastructure, and data management solutions.
10,001+ employees
H1B Sponsorship
NetApp has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (113)
2022 (234)
2021 (214)
2020 (203)
Funding
Current Stage
Public CompanyTotal Funding
unknownKey Investors
Sequoia Capital
1995-11-21IPO· undefined
1994-01-01Series Unknown· undefined
Leadership Team
George Kurian
Chief Executive Officer
Ben Bromhead
CTO
Recent News
Overcoming AI obstacles: Learnings from AI practitioners in the Enterprise | CIO
2024-11-15
2024-11-12
Company data provided by crunchbase
