MyRegistry.com · 2 days ago

Content Director

Fort Lee, NJ

Full-time

Onsite

Director/Executive

5+ years exp

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H1B Sponsored

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Responsibilities

Execute cohesive content strategy that aligns brand positioning across multiple channels: paid ads, email, SEO and social.

Strong grasp of SEO frameworks: keyword research, collaboration with technical and on-page/ off-page engagement to increase search engine rankings, organic traffic and content monetization opportunities for published blog content.

Develop and maintain the brand’s editorial voice and calendar for timely execution across social media, on-site blogs and internal member communications.

Manage relationships with contractors and external agencies to build a robust content library.

Experience in managing junior team members, contractors and agencies to derive holistic performances from all parts of the content ecosystem.

Collaborate with the social media team to drive consistency in brand identity, develop user generated content and drive organic engagement on prioritized platforms.

Define performance metrics and develop content distribution strategies to accomplish measurable goals.

Qualification

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Content StrategySEO FrameworksWordPress CMSContent DistributionTeam ManagementB2B Experience